# Gothic Masquerade Editorials Metal Magazine's Masktastic Fashion Spread By lourdes sanchez bayas | Published 2009-01-02 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/edgy-fashion-quirky-couture-for-metal-magazine References: [thefashionisto](http://thefashionisto.com/blog/2008/12/jon-k/) & [metaledgemag](http://www.metaledgemag.com/) This [black and white photo shoot](https://www.trendhunter.com/trends/jiyongkim-fw25) from Metal Magazine is very edgy and dark with a hint of Gothic. In this editorial, model Jon Kortajarena is photographed by Xevi Muntan either [wearing a mask](https://www.trendhunter.com/trends/masquerade-mask-1) or in poses that obscure parts of his face like a mask. As I see this intriguing set, there is a clever and somewhat disturbing mixture of the quirky and sometimes hardcore fashion shows that someone like [fashion designer Marc Jacobs](https://www.trendhunter.com/trends/stylish-fashion-campaigns-marc-jacobs-unveils-its-spring-2025-marcworld-cam) would be proud of. In addition, I also envision the theatrical component inherent in these type of ludicrous catwalk extravaganzas. ## Trend Insights (Trend Hunter) - Score: 5.7/10 - Popularity: 89% | Activity: 74% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### Why This Trend Is Growing - **Quirky Fashion Shows:** Opportunity for fashion designers to create innovative and unconventional runway presentations that mix edginess with theatricality. - **Mask Fashion:** Opportunity for designers to incorporate masks or face-obscuring elements into their collections, adding an air of mystery and intrigue to their designs. - **Gothic Aesthetics:** Opportunity for brands to embrace dark and edgy themes in their fashion and marketing, appealing to a niche audience seeking alternative styles. ### Industries Being Reshaped - **Fashion Design:** Fashion designers can explore unconventional fashion shows and incorporate masks into their collections to disrupt traditional runway presentations. - **Marketing and Advertising:** Brands can tap into the gothic aesthetic trend to create captivating and unique campaigns that resonate with alternative fashion enthusiasts. - **Photography:** Photographers can experiment with gothic-inspired styles and incorporate masks or face-obscuring elements to create visually striking and thought-provoking editorials. ## Related on Trend Hunter - [Experimental Fall Wardrobe](https://www.trendhunter.com/trends/khaotique-noir.md) - [Edgy Backpack-Centric Fashion Shows](https://www.trendhunter.com/trends/at-the-edge-of-time.md) - [Cinematic Thriller-Inspired Runways](https://www.trendhunter.com/trends/jw-anderson-fw-2024.md) - [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md) - [Body Artwork-Inspired Fashion](https://www.trendhunter.com/trends/body-tattoo.md) - [Monochrome Fashion Campaigns](https://www.trendhunter.com/trends/jiyongkim-fw25.md) - [Body Paint Fashion Campaigns](https://www.trendhunter.com/trends/miley-cyrus-maison-margiela.md) - [Avant-Garde Street Capsules](https://www.trendhunter.com/trends/day-3-capsule-2.md) - [Block Puzzle Carnival Masks](https://www.trendhunter.com/trends/masquerade-mask-1.md)