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# Miniaturized Street Photography
Ed Mcgowan Takes Stunning Tilt-Shift Images

By Francis Tiangson | Published 2011-02-05 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/ed-mcgowan
References: [photodonuts](http://www.photodonuts.com/ed-mcgowan) & [flickr](http://www.flickr.com/photos/isayx3/)

Ed McGowan takes some wicked tilt-shift street images. The awesome technique makes it look like the world he's photographing is a miniaturized diorama version of reality.

From boardwalks to crosswalks and even airports, Ed McGowan has a wonderful eye for framing and capturing beautiful scenes. The awesome coloration of the images add even further appeal to the superb photographs; the world he sees through his viewfinder looks a lot nicer than mine.

**Implications** - Creating miniature products continues to be a really innovative way that modern companies can target consumers who believe that bigger isn't always better. In this age of super-sized everything, micro products are seen as a refreshing deviation from the norm.

## Trend Insights (Trend Hunter)

- Score: 2.2/10
- Popularity: 33% | Activity: 24% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial, Gen X
- Top markets: Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Modern](https://www.trendhunter.com/modern)

## Key Themes

### What's Driving This Trend

- **Miniature Products:** Creating miniature products continues to be a disruptive innovation opportunity for modern companies to target consumers who believe that bigger isn't always better.
- **Tilt-shift Photography:** The technique of tilt-shift photography presents a disruptive innovation opportunity for photographers to capture stunning images that appear to be miniaturized dioramas.
- **Coloration Enhancement:** Improving coloration in photography offers a disruptive innovation opportunity to enhance the appeal and visual impact of images.

### Who This Affects Most

- **Consumer Electronics:** The consumer electronics industry can explore the development of miniature devices as a disruptive innovation opportunity to cater to consumers who prefer compact and portable products.
- **Photography and Imaging:** The photography and imaging industry can embrace tilt-shift photography as a disruptive innovation opportunity to offer unique and eye-catching visual experiences.
- **Graphic Design and Advertising:** The graphic design and advertising industry can leverage coloration enhancement techniques to create visually appealing and attention-grabbing marketing materials.

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