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# Environmentally-Conscious Documentaries
Ecosia Plants Trees for Kate Winslet Narrated Documentary

By Glenn Mandel | Published 2021-09-15 | Updated 2021-09-17 | Social Good
Source: Trend Hunter, https://www.trendhunter.com/trends/ecosia-teams-with-documentary
References: [thesocialmediamonthly](https://thesocialmediamonthly.com/new-documentary-narrated-by-kate-winslet-ecosia-to-plant-10000-trees-in-partnership-with-groundbreaking-film-eating-our-way-to-extinction/) & [eating2extinction](https://eating2extinction.com/)

Ecosia, the not-for-profit search engine which uses advertising profits to plant trees, is planting 10,000 trees as part of a partnership with the new environmental documentary, Eating Our Way to Extinction. Narrated by Academy Award-winning actress Kate Winslet, the new documentary aims to shine a light on the true impact our food habits have on the planet in an effort to inspire millions of people to embrace a [plant-based diet](https://www.trendhunter.com/trends/flora-skip-the-cow).

Ecosia has helped finance the documentary, produced by Broxstar Productions, which sends a simple but impactful message by uncovering hard truths and addressing, on the big screen, the most pressing issue of our generation – [ecological collapse](https://www.trendhunter.com/trends/green-wedge). As part of this partnership, Ecosia will [plant 10,000 trees](https://www.trendhunter.com/trends/national-forest-foundation) which will help sequester double the amount of carbon created by the production of the documentary.

Image Credit: Ecosia

## Trend Insights (Trend Hunter)

- Score: 1.0/10
- Popularity: 15% | Activity: 6% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Activism](https://www.trendhunter.com/activism)

## Key Themes

### Key Themes Behind This Trend

- **Eco-documentaries:** Documentaries with an environmental focus and message are becoming increasingly popular, creating opportunities for partnerships with eco-friendly businesses.
- **Plant-based Diets:** As more and more people become aware of the environmental impact of meat-based diets, there is an opportunity for businesses that focus on plant-based products to grow.
- **Eco-friendly Funding:** The success of Ecosia's partnership with Broxstar Productions demonstrates the potential for not-for-profit and eco-friendly companies to finance environmentally-focused content.

### Where This Applies

- **Film and TV:** The film and television industry can capitalize on the growing popularity of environmentally-conscious documentaries and explore partnerships with eco-friendly companies.
- **Food and Beverage:** As more people embrace plant-based diets to reduce their environmental footprint, there is potential for growth in the plant-based food and beverage industry.
- **Search Engines:** Ecosia's success as a not-for-profit search engine that uses ad profits to fund environmental projects shows the potential for similar eco-friendly search engine platforms to emerge.

## Related on Trend Hunter

- [Environmental Film Platforms](https://www.trendhunter.com/trends/patagonia-films.md)
- [In-Game Tree-Planting Initatives](https://www.trendhunter.com/trends/match-masters.md)
- [Subscription-Based Climate Action Platforms](https://www.trendhunter.com/trends/climate-action-platform.md)
- [Tree-Planting Retail Initiatives](https://www.trendhunter.com/trends/albertsons-companies.md)
- [Eco AI Chats](https://www.trendhunter.com/trends/earthly-insight.md)
- [Immersive Nature Documentaries](https://www.trendhunter.com/trends/ecosphere-1.md)
- [Business-Focused Environmental Responsibility Tools](https://www.trendhunter.com/trends/wildsight.md)
- [Community Tree-Planting Applications](https://www.trendhunter.com/trends/furthr.md)
- [Tree-Planting Spa Initiatives](https://www.trendhunter.com/trends/environmental-sustainability-program.md)
