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# Greener Drink Cartons
EcoPlus Drink Packaging Cuts Production Emissions by One-Third

By Katie Cordrey | Published 2010-09-06 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/ecoplus-drink-packaging
References: [greenbiz](http://www.greenbiz.com/news/2010/08/30/ecoplus-drink-cartons-trim-packaging-emissions-one-third) & [sig.biz](http://www.sig.biz/site/en/medien/spotlight/spotlight.jsp)

A German company that makes liquid food and drink cartons has introduced EcoPlus drink packaging with a light carbon footprint. The packaging uses fewer resources without giving up food taste or safety. Thin layers of polyethylene are the reason why the flavor tastes so fresh and there is no odor from the packaging.

According to a life cycle analysis by the [Institute for Energy and Environmental Research](https://www.trendhunter.com/trends/apple-variety) (IFEU) in Germany, SIG Combibloc's EcoPlus new drink packaging produces about a third fewer carbon dioxide emissions from the sourcing-to-shipment process.

**Implications** - The new drink packaging for EcoPlus is made with a cardboard composite structure from wood fiber. The wood fiber comes from [Forest Stewardship Council](https://www.trendhunter.com/trends/plant-based-milk-packaging) certified sources, so you can be sure that it really is eco-friendly.

## Trend Insights (Trend Hunter)

- Score: 5.4/10
- Popularity: 70% | Activity: 84% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### What's Driving This Trend

- **Eco-friendly Packaging:** EcoPlus drink packaging's reduced carbon footprint creates opportunities for companies to create more sustainable packaging solutions.
- **Resource Efficiency:** EcoPlus drink packaging's use of fewer resources without sacrificing taste or safety provides opportunities for companies to reduce their overall resource usage.
- **Sustainable Sourcing:** EcoPlus drink packaging's use of Forest Stewardship Council certified sources creates opportunities for companies to prioritize sustainable sourcing practices.

### Who This Affects Most

- **Food and Beverage:** Food and beverage companies can utilize EcoPlus drink packaging to reduce their carbon footprint and prioritize sustainable packaging.
- **Packaging:** The packaging industry can use EcoPlus drink packaging as a model for creating sustainable and efficient packaging solutions.
- **Environmental Sustainability:** The development of EcoPlus drink packaging highlights the importance of pursuing environmentally sustainable practices in all industries.

## Related on Trend Hunter

- [Aseptic Eco Beverage Packaging](https://www.trendhunter.com/trends/tetra-brik-aseptic-200-slim-leaf-carton.md)
- [Ergonomic Eco-Friendly Drink Packaging](https://www.trendhunter.com/trends/tetra-prisma-aseptic-300-edge.md)
- [Paper-Made Juice Packaging](https://www.trendhunter.com/trends/tetra-brik-aseptic.md)
- [Aluminum-Free Carton Packaging](https://www.trendhunter.com/trends/sig-aluminumfree-full-barrier-solution.md)
- [Aluminum-Free Juice Packaging](https://www.trendhunter.com/trends/signature-evo.md)
- [Eco-Conscious Scotch Packaging](https://www.trendhunter.com/trends/laphroaig-packaging.md)
- [Sustainable Cardboard Cartons](https://www.trendhunter.com/trends/yazoo-kids.md)
- [Plant-Based Milk Packaging](https://www.trendhunter.com/trends/plant-based-milk-packaging.md)
- [Eco Single-Serving Dairy Packaging](https://www.trendhunter.com/trends/valio-profeel-quark-products.md)