# Fraud Prevention Security Platforms 'SEON' Maintains Security for eCommerce Businesses By Michael Hemsworth | Published 2016-12-29 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/ecommerce-business References: [betalist](https://betalist.com/startups/seon-io) & [seon.io](https://seon.io) 'SEON' is a way for eCommerce businesses to help [detect and stop fraud](https://www.trendhunter.com/trends/mcafee-scam-detector) from occurring to ensure that their site and shoppers remain secure. Online shopping has become a widely accepted way of purchasing goods, but the imminent threat of being hacked or victim of fraud is constantly lingering for consumers and brands. As such, 'SEON' works with real-time data and [machine learning technology](https://www.trendhunter.com/trends/risksentry-ai) in order to pinpoint ways to help prevent fraud from occurring before it turns into a problem for customers. Although 'SEON' is ideal for eCommerce businesses, it's also great for virtually any online platform where authentication is key to ensuring that users remain secure. It features a simple interface that makes it quick to keep track of purchases and fraudulent ones that have been blocked. ## Trend Insights (Trend Hunter) - Score: 1.0/10 - Popularity: 8% | Activity: 14% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) ## Key Themes ### What's Driving This Trend - **Real-time Data Analysis:** 'SEON' utilizes real-time data and machine learning technology to prevent fraud, highlighting the opportunity for other industries to adopt similar data-driven approaches. - **Machine Learning in Fraud Prevention:** 'SEON's use of machine learning technology to detect and stop fraud presents opportunities for businesses across industries to leverage AI for enhanced security. - **Streamlined Fraud Detection:** 'SEON' provides a simple interface for tracking and blocking fraudulent purchases, suggesting opportunities for online platforms to improve their fraud prevention processes. ### Who This Affects Most - **Ecommerce:** The 'SEON' platform is specifically designed for eCommerce businesses, showcasing the potential for industry-wide adoption to enhance security measures. - **Online Authentication:** 'SEON' can benefit any online platform where user authentication is crucial, creating openings for industries like banking, social media, and online marketplaces to bolster their security. - **Data-driven Security Solutions:** 'SEON's approach to fraud prevention through real-time data analysis and machine learning presents opportunities for the cybersecurity industry to develop innovative security solutions. ## Related on Trend Hunter - [Business-Targeted Anti-Fraud Solutions](https://www.trendhunter.com/trends/antifraud-solution.md) - [Fraud Intelligence Tools](https://www.trendhunter.com/trends/scam-ai.md) - [Streamlined Financial Management Platforms](https://www.trendhunter.com/trends/ayden.md) - [Scam Prevention Platforms](https://www.trendhunter.com/trends/seniorshieldai.md) - [AI-Enhanced Fraud Detection Solutions](https://www.trendhunter.com/trends/fraud-detection-and-loss-prevention.md) - [Real-Time Threat Detection](https://www.trendhunter.com/trends/scamminder.md) - [Consolidated API Security Platforms](https://www.trendhunter.com/trends/api-security-platform.md) - [Phishing Website Detectors](https://www.trendhunter.com/trends/akamai.md) - [Fraud-Combating AI Solutions](https://www.trendhunter.com/trends/fraud-solution.md)