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# EcoFriendly Pillows
Looolo Cushions Dissolve In The Compost

By Bianca | Published 2007-08-10 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/ecofriendly-pillows-looolo-cushions-dissolve-in-the-compost
References: [looolo](http://www.looolo.ca)

Next time your pillow gets all old and grubby, just throw it in the compost. Coated in years of drool, stained with makeup from those nights you were too drunk to wash your face, pillows can get pretty nasty. Janther cushions are [eco-friendly and bio-degradable](https://www.trendhunter.com/trends/glowery-pillow-prep). As we all move towards greener lifestyles, it makes sense to have [organic bedding](https://www.trendhunter.com/trends/castle-home) too.

Ranging in price from $125 to $425, they're more expensive than [Ikea's](https://www.trendhunter.com/trends/resten), but they're handmade and made of organic material (they're stuffed with Kapok from Malaysian rainforests), and in the end, a healthier planet is priceless.

## Trend Insights (Trend Hunter)

- Score: 3.3/10
- Popularity: 57% | Activity: 34% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### Key Themes Behind This Trend

- **Eco-friendly Bedding:** There is a trend towards eco-friendly bedding products like Janther cushions, creating opportunities for companies to create similarly eco-conscious products in the bedding industry.
- **Sustainable Manufacturing:** The use of organic and bio-degradable materials in the production of Janther cushions highlights the potential for sustainable manufacturing practices across industries.
- **Circular Economy:** The compostable nature of Looolo cushions represents a trend towards circular economy, suggesting opportunities for companies to create products with a closed-loop system in the consumer goods industry.

### Where This Applies

- **Bedding:** Janther cushions offer an eco-friendly and organic option in the bedding industry, creating opportunities for other companies to offer similar products.
- **Manufacturing:** The use of organic and bio-degradable materials in the production of Janther cushions highlights the importance of sustainable manufacturing practices across industries.
- **Consumer Goods:** The compostable nature of Looolo cushions represents a trend towards circular economy, suggesting opportunities for companies to create products with a closed-loop system in the consumer goods industry.

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