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# Eco Material Apparel
'Cozy Orange' Eco-Friendly Clothing is Created Using a Cotton Alternative

By Michael Hemsworth | Published 2016-01-12 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/ecofriendly-clothing
References: [cozyorange](http://www.cozyorange.com) & [cozyorange](http://www.cozyorange.com/Our-Fabric)

Concerns about the environmental drawbacks of cotton clothing has some consumers looking for alternatives, which is exactly what 'Cozy Orange' eco-friendly clothing provides in a stylish way.

Instead of using polyester or cotton to create [hip activewear](https://www.trendhunter.com/trends/coolia-activewear), 'Cozy Orange' eco-friendly clothing uses Supplex, which is a cotton alternative that's more sustainable yet offers a similar feeling and experience. 'Cozy Orange' uses Supplex fabric in many of the garments it produces as well as other cotton alternative materials such as [recycled micropolyester](https://www.trendhunter.com/trends/unifi), tactel and more.

Although the composition of 'Cozy Orange' eco-friendly garments is not made from cotton, the brand is committed to providing products that will last a long time, don't have excess packaging and are created in the most environmentally-conscious means possible.

## Trend Insights (Trend Hunter)

- Score: 2.5/10
- Popularity: 39% | Activity: 29% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### Why This Trend Is Growing

- **Eco-friendly Activewear:** The trend of using sustainable materials like Supplex and recycled micropolyester in activewear presents opportunities for disruptive innovation in the fashion industry.
- **Cotton Alternatives:** The trend of exploring alternative materials to cotton, such as Supplex, opens up possibilities for disruptive innovation in the textile industry.
- **Environmentally-conscious Production:** The trend of creating products with minimal packaging and using eco-friendly manufacturing processes provides opportunities for disruptive innovation in the sustainability sector.

### Industries Being Reshaped

- **Fashion:** The fashion industry can explore the use of eco-friendly materials like Supplex and recycled micropolyester to create sustainable activewear.
- **Textile:** The textile industry can invest in research and development of cotton alternatives like Supplex to offer more sustainable and eco-friendly fabric options.
- **Sustainability:** Companies in the sustainability sector can focus on developing environmentally-conscious production methods and promoting the use of alternative materials in fashion and textiles.

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- [Eco-Friendly Polyester Materials](https://www.trendhunter.com/trends/unifi.md)
