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# Eco-Friendly All-Purpose Cleaners
Cleancult is Cutting 90% of Single-Use Plastic

By Lima Kalim | Published 2024-06-25 | Updated 2024-06-27 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/ecofriendly-allpurpose-cleaners
References: [cleancult](http://cleancult.com/products/all-purpose-cleaner-aluminum-sweet-basil-16oz?plan=subscription) & [cleancult](http://cleancult.com/refill-ritual)

![Eco-Friendly All-Purpose Cleaners](https://cdn.trendhunterstatic.com/thumbs/537/ecofriendly-allpurpose-cleaners.jpeg)

[Cleancult](https://www.trendhunter.com/trends/cleancult-2) offers eco-friendly all-purpose cleaners by eliminating 90% of single-use plastic from cleaning rituals. Cleancult's new summer-inspired Sweet Basil scent is now available in its all-purpose cleaner, just in time for Plastic Free July. The award-winning formula, now in a fresh, subtly herbaceous scent, can be purchased on Cleancult's website and will soon be available on its [Amazon](https://www.trendhunter.com/trends/scotch-brite) storefront.

Cleancult's aluminum bottles of all-purpose cleaners, along with dish soaps, were the first of their kind in mass-market retail. The brand uses [paper-based refill bottles](https://www.trendhunter.com/trends/complete-athome-refill-station), which can be purchased once the original bottle is empty. The refill carton can be recycled, and the original plastic bottle can continue to be used, eliminating single-use plastic. This cleaner has a gentle formula, is free from harsh chemicals, and is cruelty-free.

Image Credit: Cleancult

## Trend Insights (Trend Hunter)

- Score: 6.2/10
- Popularity: 78% | Activity: 84% | Freshness: 25%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, South America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### What's Driving This Trend

- **Eco-friendly Packaging:** The shift to aluminum and paper-based refill bottles is disrupting traditional packaging by significantly reducing plastic waste.
- **Sustainable Scents:** Introducing seasonal, natural scents like Sweet Basil opens up new avenues in the eco-friendly product market, aligning with consumer preference for sustainable lifestyle choices.
- **Cruelty-free Products:** The movement toward cruelty-free cleaners is transforming the market by meeting increasing consumer demand for ethically produced goods.

### Who This Affects Most

- **Cleaning Products:** Eco-friendly all-purpose cleaners are reshaping the cleaning products industry by introducing sustainable and ethical alternatives to conventional cleaning solutions.
- **Packaging:** Innovations in reusable and recyclable packaging materials are creating significant shifts in the packaging industry, promoting sustainability.
- **Retail:** The availability of eco-friendly products on platforms like Amazon reflects the evolving retail landscape where sustainability is a growing priority.

## Related on Trend Hunter

- [Refillable Aluminum Cleaning Products](https://www.trendhunter.com/trends/cleancult-2.md)
- [Aluminum Cleaning Bottles](https://www.trendhunter.com/trends/cleancult-aluminum-bottles.md)
- [Can-Based Cleaning Kits](https://www.trendhunter.com/trends/clean-can-starter-kit.md)
- [Plant-Based All-Purpose Cleaners](https://www.trendhunter.com/trends/guests-on-earth-citrus-oasis.md)
- [Cleaning Product Fragrance Expansions](https://www.trendhunter.com/trends/clean-cults.md)
- [Holiday Hand Soap Bundles](https://www.trendhunter.com/trends/cleancult.md)
- [Low-Waste Cleaning Campaigns](https://www.trendhunter.com/trends/cult-of-clean.md)
- [Plant-Powered Lavender-Scented Everyday Cleaners](https://www.trendhunter.com/trends/everyday-cleaner.md)
- [Natural All-Purpose Cleaners](https://www.trendhunter.com/trends/all-purpose-cleaner-1.md)
