# Eco Rattle Toys Re-Think It's Organic Cotton Rattle Encourages Sustainability By Jana Pijak | Published 2015-09-14 | Life-Stages Source: Trend Hunter, https://www.trendhunter.com/trends/eco-rattle References: [re-play](http://re-play.com/collections/teethers/products/organic-frog-rattle) Re-Think It's eco rattle will appeal to parents looking to invest in a product that is both sustainable and functional for their newborn. Shaped to resemble a frog, this infant accessory is unlike traditional toys and boasts an organic cotton material with light cotton stuffing. Packaged in paper -- another sustainable feature of the product -- the eco rattle is affordable to boot, costing parents just $10. This cost-effective and eco-conscious baby accessory illustrates modern parents' desire for environmentally friendly kid products. In addition to [eco baby accessories](https://www.trendhunter.com/trends/coyuchi-littles), [sustainable toys](https://www.trendhunter.com/trends/big-bestie) have also been on the rise in recent months and are re-shaping the infant product market indefinitely. In addition to feeding children an [organic diet](https://www.trendhunter.com/trends/playin-choc-christmas-toychoc-boxes), parents are more conscious of toy manufacturing practices and are more likely to invest in a baby product that is eco-friendly than ever before. ## Trend Insights (Trend Hunter) - Score: 4.3/10 - Popularity: 84% | Activity: 36% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Alpha - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Toys](https://www.trendhunter.com/toys) ## Key Themes ### What Makes This Trend Stand Out - **Eco Baby Accessories:** The rise of eco-conscious parents is creating opportunities for businesses to develop sustainable baby accessories that meet their demands. - **Sustainable Toys:** The growing demand for eco-friendly toys presents an opportunity for businesses to create sustainable and non-toxic toys that appeal to environmentally conscious parents. - **Organic Baby Products:** The increasing awareness of organic diets for babies is driving the demand for organic baby products, including toys, creating opportunities for businesses to provide safe and chemical-free options. ### Sectors Adopting This - **Baby Product Industry:** The eco-consciousness trend among parents is disrupting the baby product industry, opening doors for innovative and sustainable product offerings. - **Toy Manufacturing Industry:** The demand for sustainable and eco-friendly toys is disrupting the traditional toy manufacturing industry, requiring companies to adopt greener practices and materials. - **Organic Food Industry:** The increasing demand for organic diets for babies is creating opportunities for the organic food industry to expand its product offerings to include organic baby products. ## Related on Trend Hunter - [Eco-Friendly Bath Essentials](https://www.trendhunter.com/trends/kids-bath-products.md) - [Reusable Baby Care Product Lines](https://www.trendhunter.com/trends/goodnest.md) - [Sustainable German Baby Lines](https://www.trendhunter.com/trends/super-pharm.md) - [Adorable Organic Stuffed Animals](https://www.trendhunter.com/trends/organic-stuffed-animals.md) - [One-Handed Eco Strollers](https://www.trendhunter.com/trends/bebee-lightweight-stroller.md) - [Modern Parenting Solutions](https://www.trendhunter.com/trends/modern-parenting-solutions.md) - [Hard-Wearing Sustainable Dog Toys](https://www.trendhunter.com/trends/beco-pet.md) - [Eco-Friendly Health-Conscious Dog Toys](https://www.trendhunter.com/trends/cosmos-snack-shack-toys.md) - [Baby Bottle Plush Toys](https://www.trendhunter.com/trends/bottapals.md)