# Experience-Creating Cleaners The Eco Laundry Room Has a Cafe, Kid's Play Area and Free WiFi By Tiana Reid | Published 2012-02-20 | Social Good Source: Trend Hunter, https://www.trendhunter.com/trends/eco-laundry-room References: [facebook](https://www.facebook.com/pages/The-Eco-Laundry-Room-on-Danforth/302982318968) & [theecolaundryroom](http://www.theecolaundryroom.com) The Eco Laundry Room was one of the social businesses that pitched its start-up at the [2011 Social Finance Forum](http://www.trendhunter.com/trends/investing-in-good-deals) during the [Good Deals](http://www.trendhunter.com/trends/good-deals) portion of the conference. Located on the Danforth in Toronto, the laundry mat has everything you could dream of needing when washing your clothes: a cafe called Guru Coffee that offers fair trade and organic coffee and tea; [energy-efficient washing and drying machines](https://www.trendhunter.com/trends/laundry-system), the former which uses solar-heated hot water (this cuts expenses as well); tables, chairs and flooring made with recycled materials; free WiFi; accesible bathrooms and a kid's play area. The price is right, too. The cost ends up being cheaper than a regular laundry mat in Canada's largest city. Get a tour of the state-of-the-art facilities in the featured video. You'll never look at laundry mats the same again. **Contact Information** The Eco Laundry Room [website](http://www.theecolaundryroom.com/) The Eco Laundry Room on [Facebook](https://www.facebook.com/pages/The-Eco-Laundry-Room-on-Danforth/302982318968) The Eco Laundry Room on [Twitter](https://twitter.com/#!/ecolaundryroom) ## Trend Insights (Trend Hunter) - Score: 4.2/10 - Popularity: 54% | Activity: 65% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Social Business](https://www.trendhunter.com/socialbusiness) ## Key Themes ### What Makes This Trend Stand Out - **Eco-friendly Laundry:** Disruptive innovation opportunity: Develop energy-efficient washing and drying machines with solar-heated hot water. - **Socially Conscious Cafes:** Disruptive innovation opportunity: Create cafes that offer fair trade and organic coffee and tea. - **Integrated Play Areas:** Disruptive innovation opportunity: Design laundry facilities with accessible bathrooms and kid's play areas. ### Sectors Adopting This - **Laundry Services:** Disruptive innovation opportunity: Incorporate eco-friendly practices and amenities into laundry facilities. - **Cafes and Coffee Shops:** Disruptive innovation opportunity: Integrate social responsibility and sustainability into cafe operations. - **Children's Entertainment Centers:** Disruptive innovation opportunity: Combine laundry services with kid-friendly play areas to enhance the customer experience. ## Related on Trend Hunter - [Branded On-Campus Laundry Lounges](https://www.trendhunter.com/trends/oncampus-laundry.md) - [Free Standing Laundry Solutions](https://www.trendhunter.com/trends/eeva.md) - [Creative Laundry Solutions](https://www.trendhunter.com/trends/rewear-chair.md) - [Chic Sustainable Cleaning Brands](https://www.trendhunter.com/trends/guests-on-earth.md) - [Eco-Friendly Washing Machine Technologies](https://www.trendhunter.com/trends/washing-machine-technology.md) - [Climate-Friendly Laundry Initiatives](https://www.trendhunter.com/trends/samsung-and-coolblue.md) - [Premium Sustainable Garment Care](https://www.trendhunter.com/trends/celsious.md) - [Two-in-One Laundry Machines](https://www.trendhunter.com/trends/smart-laundry-solution.md) - [Laundromat-Inspired Candles](https://www.trendhunter.com/trends/byredo-coin-laundry.md)