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# Eco Friendly Shoes

By Andres Colmenares | Published 2006-10-18 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/eco-friendly-shoes
References: [wornagain](http://www.wornagain.co.uk/)

"Every year, in the UK, 900,000 tonnes of [textiles are thrown into landfills](https://www.trendhunter.com/trends/allbirds-remix). **Worn Again** believes some things are just too good to go to waste...

Since 2003, **Terra Plana** have been making good-looking [eco-friendly shoes](https://www.trendhunter.com/trends/the-ripple-shoe), in the UK, Italy, Portugal, Spain, Romania, Morocco and Mexico - always looking for pioneering new ways of producing them. And **Anti-Apathy** have been finding ever more entertaining, satisfying and intriguing ways to build social and environmental enterprises.

One hot evening in Spring 2004, in a crowded nightclub, AA and TP met, fell in love and decided to make shoes together. Shoes for people who want good-looking feet, without a guilty conscience.

**Anti-Apathy** have always looked for new ways of working that could improve labour standards, help deal with climate change and address issues of global trade and sustainability. **Worn Again** is a way of trying to fit all of that work into a shoe. A beautiful, sexy, [guilt-free shoe](https://www.trendhunter.com/trends/allbirds-m00nshot-zero)."

## Trend Insights (Trend Hunter)

- Score: 6.4/10
- Popularity: 98% | Activity: 87% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Gen Z, Millennial
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### Why This Trend Is Growing

- **Eco-friendly Footwear:** Opportunity for disruptive innovation in the footwear industry by incorporating sustainable materials and manufacturing processes.
- **Circular Fashion:** Potential for disruptive innovation by creating a closed-loop system for textile recycling in the fashion industry.
- **Social and Environmental Enterprises:** Disruptive innovation opportunities in developing business models that focus on addressing labor standards, climate change, and sustainability.

### Industries Being Reshaped

- **Footwear:** Opportunity for disruptive innovation in the footwear industry by incorporating sustainable materials and manufacturing processes.
- **Fashion:** Potential for disruptive innovation in the fashion industry by creating a closed-loop system for textile recycling.
- **Social Entrepreneurship:** Disruptive innovation opportunities in the space of social and environmental enterprises, focusing on labor standards, climate change, and sustainability.

## Related on Trend Hunter

- [Recycled Rope-Made Footwear](https://www.trendhunter.com/trends/shore.md)
- [Textile-to-Textile Recycled Sneakers](https://www.trendhunter.com/trends/allbirds-remix.md)
- [Sustainable Running Shoe Designs](https://www.trendhunter.com/trends/supernatural-runner.md)
- [Compostable Sole Sneakers](https://www.trendhunter.com/trends/swave-sport.md)
- [Vegan Sportswear Pop-Ups](https://www.trendhunter.com/trends/hylo-athletics.md)
- [Eco-Friendly Sneaker Constructions](https://www.trendhunter.com/trends/melissa-1.md)
- [Petroleum Product-Free Shoes](https://www.trendhunter.com/trends/the-ripple-shoe.md)
- [Net Zero Carbon Shoes](https://www.trendhunter.com/trends/allbirds-m00nshot-zero.md)
- [Sustainably Minded Straw Slippers](https://www.trendhunter.com/trends/bc-softwear.md)
