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# Eco-Friendly Pet Beds
GEMMA's Fabric & Eco-Fiber Filling is Made from Recycled Plastic Bottles

By Laura McQuarrie | Published 2018-10-10 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/eco-friendly-pet-bed
References: [indiegogo](https://www.indiegogo.com/projects/gemma-the-perfect-eco-friendly-pet-bed#/) & [simplygemma](https://www.simplygemma.com/)

For many pet parents, it can be enough of a challenge to find a pet bed that is ultra-comfortable, stylish and suits a wide variety of needs, let alone an eco-friendly pet bed that does its part to support the environment. GEMMA sets itself apart as a fully washable pet bed that boasts a design made with recycled plastic bottles from the inside and out—including its yarn and hypoallergenic eco-fiber filling. While the bed boasts a gray fabric to conceal pet hair, the design can be fully taken apart and washed in its entirety for a deep cleaning as needed.

Additionally, a portion of the company's profits help to support organizations like the Best Friends Animal Society, a no-kill pet sanctuary.

GEMMA is now being introduced to the world on Indiegogo after multiple rounds of prototyping.

## Trend Insights (Trend Hunter)

- Score: 3.6/10
- Popularity: 30% | Activity: 71% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### What Makes This Trend Stand Out

- **Eco-friendly Pet Beds:** GEMMA's use of recycled plastic bottles for its fabric and eco-fiber filling presents an opportunity for the pet industry to embrace sustainable materials.
- **Washable Pet Beds:** GEMMA's fully washable design showcases a trend in the pet industry towards easy-to-clean bedding, providing an opportunity for manufacturers to create convenient and hygienic options.
- **Supportive Pet Brands:** GEMMA's commitment to donating a portion of its profits to pet sanctuaries reflects a trend in the pet industry where consumers are increasingly drawn to brands that align with their values and give back to the community.

### Sectors Adopting This

- **Pet Bed Manufacturing:** The use of recycled materials like plastic bottles in pet bed production presents an opportunity for manufacturers to explore sustainable practices and cater to eco-conscious pet owners.
- **Pet Care Retail:** The trend towards washable pet beds provides an opportunity for retailers to offer convenient and low-maintenance bedding options that appeal to busy pet parents.
- **Pet Charity Organizations:** The partnership between GEMMA and Best Friends Animal Society highlights the potential for pet sanctuaries and charities to collaborate with pet brands for mutual support and fundraising.

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