# Eco Easter Eggs This Organic Chocolate Treat is Bundled in a Biodegradable Shell By Amelia Roblin | Published 2015-04-02 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/eco-easter References: [packagingoftheworld](http://www.packagingoftheworld.com/2015/04/5-easter-packaging-you-shouldnt-miss.html) & [montezumas](http://www.montezumas.co.uk/chocolate-gifts/butterscotch-chocolate-eco-egg.html) The environmental implications of this [eco Easter egg container](https://www.trendhunter.com/trends/alter-eco-advent-calendar) are great, for it's food-centered holidays like the early April observance that encourage the increased consumption of packaged goods. People carry on with their usual meal-eating, but for a short while, they're buying sweets at an inflated rate, producing a surge of waste in the form of boxes and plastic wrappers. Montezuma of the UK strove to do its part for the planet, opting to protect its [Organic Milk & Butterscotch Easter eggs](https://www.trendhunter.com/trends/filled-chocolate-easter-eggs) in eco-friendly packaging. [Biodegradable paper](https://www.trendhunter.com/trends/walkers-chocolates) was molded into the form of the rounded treat inside, and this clever shell simply disintegrates when it's thrown in the compost. A thin layer of foil guards against any water damage to the eco Easter egg, and a slender sleeve labels the goodie with the product information. ## Trend Insights (Trend Hunter) - Score: 3.2/10 - Popularity: 22% | Activity: 66% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### What Makes This Trend Stand Out - **Eco-friendly Packaging:** The trend of using biodegradable materials for packaging is disrupting the traditional packaging industry and creating opportunities for sustainable solutions. - **Reducing Waste:** The trend of minimizing waste in holiday celebrations is creating opportunities for innovative packaging solutions that are both functional and environmentally friendly. - **Sustainable Food Packaging:** The trend of using sustainable materials for food packaging is disrupting the food industry and driving the development of eco-friendly alternatives to traditional packaging materials. ### Sectors Adopting This - **Packaging:** The packaging industry can explore innovative ways to create biodegradable packaging solutions for various products, including seasonal treats like Easter eggs. - **Food & Beverage:** The food and beverage industry can invest in sustainable packaging solutions that align with consumer demands for environmentally friendly options. - **Retail:** The retail industry can capitalize on the trend of eco-friendly packaging by offering products that are packaged in biodegradable materials, attracting environmentally conscious consumers. ## Related on Trend Hunter - [Luxurious Eco-Friendly Easter Treats](https://www.trendhunter.com/trends/luxury-giant-milk-chocolate-egg.md) - [Eco Easter Product Packaging](https://www.trendhunter.com/trends/ferrero-easter-range.md) - [Vegan Easter Chocolates](https://www.trendhunter.com/trends/salted-caramel-easter-egg.md) - [Artisan Flavor Easter Chocolates](https://www.trendhunter.com/trends/happi-easter-eggs.md) - [Carob-Based Easter Eggs](https://www.trendhunter.com/trends/chocolate-free-easter-eggs.md) - [Sustainable Seasonal Chocolate Treats](https://www.trendhunter.com/trends/playin-choc-christmas-toychoc-boxes.md) - [Ethical Easter Chocolate Products](https://www.trendhunter.com/trends/tonys-chocolonely-chunky-egg.md) - [Ethical Easter Chocolate Products](https://www.trendhunter.com/trends/coxco-cacao.md) - [Plant-Based Easter Chocolates](https://www.trendhunter.com/trends/moo-free-easter-eggs.md)