# Hyper-Concentrated Eco Detergents This Detergent Contains Natural Citrus Extracts By Mishal Omar | Published 2016-10-20 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/eco-detergent References: [biokleenhome](http://biokleenhome.com/laundry/laundry-liquids/) This eco detergent is made with different oils and plant-based materials. Laundry detergent is an essential item in most homes and eco-conscious consumers are increasingly searching for products that will have a minimal negative impact on the environment, themselves and their families. The 'Biokleen Citrus Essence' eco detergent is much more concentrated than the standard ones on the market, as it is 3X more concentrated than many of its non eco-friendly competitors. The detergent contains [citrus and grapefruit extracts](https://www.trendhunter.com/trends/surf-joy-infused-fragrance-range) and does not leave harsh scents or residue on the clothing it washes. Biokleen's detergent proves that cleaning agents that are based in [natural ingredients](https://www.trendhunter.com/trends/iken-clean) rather than chemical ones are just as capable of cleaning items in the home effectively. ## Trend Insights (Trend Hunter) - Score: 0.4/10 - Popularity: 2% | Activity: 2% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### What Makes This Trend Stand Out - **Eco-concentrated Cleaning Products:** Opportunity for developing highly concentrated cleaning products that are eco-friendly and effective. - **Plant-based Laundry Detergents:** Opportunity to create laundry detergents that are made from plant-based materials instead of chemicals. - **Citrus Extracts in Cleaning Products:** Potential for incorporating citrus extracts in cleaning products for their cleaning properties and natural fragrance. ### Sectors Adopting This - **Eco-friendly Cleaning Products:** Opportunity for manufacturers to produce eco-friendly cleaning products that are highly concentrated and effective. - **Natural and Green Household Products:** Opportunity to develop a range of natural and green household products that are made from plant-based materials and have minimal impact on the environment. - **Sustainable Cleaning Solutions:** Potential for companies to create sustainable cleaning solutions that incorporate citrus extracts, providing effective cleaning without harsh chemicals. ## Related on Trend Hunter - [Free-From Laundry Detergents](https://www.trendhunter.com/trends/dinobi-detergent.md) - [Enzymatic Dishwasher Detergents](https://www.trendhunter.com/trends/enzyme-dishwasher-detergent.md) - [Sustainability-Focused Laundry Detergents](https://www.trendhunter.com/trends/laundry-soda.md) - [Plant-Based All-Purpose Cleaners](https://www.trendhunter.com/trends/guests-on-earth-citrus-oasis.md) - [Eco-Friendly Household Cleaning Solutions](https://www.trendhunter.com/trends/leaf-mineral.md) - [Free-From Household Cleaners](https://www.trendhunter.com/trends/multi-surface-eco-cleaner.md) - [Luxury Laundry Detergents](https://www.trendhunter.com/trends/dedtergent.md) - [Spray Laundry Detergents](https://www.trendhunter.com/trends/spray-laundry-detergent.md) - [Natural Cleaning Solutions](https://www.trendhunter.com/trends/charlies-soap-1.md)