# Evolved Eco-Cars Audi A3 TDI Does Its Part to Save the Planet By Andrew Robichaud | Published 2009-05-22 | Autos Source: Trend Hunter, https://www.trendhunter.com/trends/eco-cars-audi-a3-tdi References: [autoblog](http://www.autoblog.com/2009/05/21/review-2010-audi-a3-tdi-diesel-with-a-healthy-dash-of-sport/) & [blogs.edmunds](http://blogs.edmunds.com/straightline/2009/01/2009-detroit-auto-show-2010-audi-a3-tdi.html) The new 2010 hatchback [Audi](https://www.trendhunter.com/trends/2026-a6-sedan) A3 will sport the new TDI clean diesel technology. The A3 was first seen at the Detroit Auto Show 2009, but Audi has released a [TDI clean diesel vehicle](https://www.trendhunter.com/trends/toyota-bz-woodland) before (the Q7). TDI clean diesel is an [eco-friendly technology that reduces harmful emissions](https://www.trendhunter.com/trends/official-automotive-partner) without sacrificing performance. However, going green has a price--namely the cost of diesel fuel and the overall cost of the car, which goes up due to its 4-cylinder diesel engine. Audi has said that the 140 horsepower and 236 pound-feet of torque A3 will get more than 40 miles per gallon of diesel, however, which softens the blow somewhat. Audi is hoping that the 2010 A3 will become a hit in the U.S along with the clean diesel technology. ## Trend Insights (Trend Hunter) - Score: 1.8/10 - Popularity: 35% | Activity: 11% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos) ## Key Themes ### What's Driving This Trend - **TDI Clean Diesel Technology:** Embrace the opportunity to develop and promote eco-friendly technologies that reduce harmful emissions without sacrificing performance. - **Fuel Efficiency:** Address the demand for more fuel-efficient vehicles that offer more than 40 miles per gallon of diesel to appeal to environmentally-conscious consumers. - **Green Cars:** Tap into the growing market for eco-friendly vehicles that reduce the overall carbon footprint and help save the planet. ### Who This Affects Most - **Automotive:** Explore the potential for disruptive innovation within the automotive industry by developing and marketing vehicles with TDI clean diesel technology. - **Renewable Energy:** Leverage the demand for clean energy by creating partnerships to develop sustainable and eco-friendly fuel options for TDI clean diesel vehicles. - **Carbon Reduction Solutions:** Capitalise on the need for carbon reduction solutions by creating innovative technologies and processes that further enhance the environmental impact of TDI clean diesel technology. ## Related on Trend Hunter - [Luxury Aerodynamic Sedans](https://www.trendhunter.com/trends/2026-a6-sedan.md) - [Sleekly-Designed Electric Vehicles](https://www.trendhunter.com/trends/audi-rs-etron-gt.md) - [Powerful All-Electric Station Wagons](https://www.trendhunter.com/trends/audi-a6-avant.md) - [Electrified Classic Saloon Cars](https://www.trendhunter.com/trends/saloon-car.md) - [Extra-Sporty Electric SUV Models](https://www.trendhunter.com/trends/audi-q4-40-etron.md) - [Sophisticated High-Range EV Sedans](https://www.trendhunter.com/trends/2025-audi-a6-etron.md) - [Environmental EV Air Purifiers](https://www.trendhunter.com/trends/audi-urban-purifier.md) - [Luxury Sleek Electric SUVs](https://www.trendhunter.com/trends/q8-55-etron.md) - [Efficient Performance Electric SUVs](https://www.trendhunter.com/trends/audi-q6-suv-etron-performance.md)