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# Performance Leather Materials
Ecco Leather is Redefining Leather as Breathable & Responsive

By Laura McQuarrie | Published 2021-11-27 | Unique
Source: Trend Hunter, https://www.trendhunter.com/trends/ecco-leather
References: [fashionunited.uk](https://fashionunited.uk/news/fashion/ecco-leather-launches-new-technical-performance-leather/2021112259501) & [eccoleather](https://eccoleather.com/)

Via EL3, [Ecco Leather](https://www.trendhunter.com/trends/lt1) is on a mission to redefine leather as a material with breathable, responsive and performance properties. The Motion 2.0 collection features lightweight leather materials with innovative technical features that makes them suitable for all sorts of [sportswear and ready-to-wear applications](https://www.trendhunter.com/trends/motion-collections).

[Ecco Group](https://www.trendhunter.com/trends/metropole-seoul-derby) chief executive Panos Mytaros says: “Motion 2.0 combines techniques unique to Ecco Leather such as FSDX - the fusing of leather with selected materials - and laundering. This new material is breathable, thermo-regulating, delicate yet strong."

The lightweight yet strong leather is capable of withstanding wear and tear, and it remains soft and able to drape in a relaxed-looking way. Unlike leather that is thought of as rigid and uncomfortable, the leather in this collection offers unparalleled comfort and temperature control properties.

## Trend Insights (Trend Hunter)

- Score: 2.7/10
- Popularity: 41% | Activity: 30% | Freshness: 11%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Unique](https://www.trendhunter.com/unique) > [Inventions](https://www.trendhunter.com/inventions)

## Key Themes

### What's Driving This Trend

- **Performance Leather Materials:** Leather materials are being redefined as breathable and responsive, creating potential for disruption in sportswear and ready-to-wear markets.
- **Innovative Technical Features:** Innovative technical features in lightweight leather materials are changing our understanding of leather, with disruption potential in the leather goods industry.
- **Thermo-regulating Properties:** The thermo-regulating properties of the new material highlight the potential for new applications of leather in industries such as outdoor apparel and upholstery.

### Who This Affects Most

- **Sportswear:** The new breathable and responsive leather has potential applications in high-performance sportswear, creating opportunities for consolidation and expansion in that industry.
- **Ready-to-wear:** Disruptive innovation in leather production techniques is creating new possibilities for fashionable, comfortable leather attire suitable for everyday use.
- **Leather Goods:** The development of leather materials with innovative technical features has disruptive potential in the leather goods industry, paving the way for new applications of the material in a range of different products.

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