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# Versatile E-Bike Collections
These New Yamaha E-Bikes Include Off-Road and Urban Options

By Rahul Kalvapalle | Published 2017-09-22 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/ebike-collection
References: [bicycleretailer](http://www.bicycleretailer.com/north-america/2017/09/19/yamaha-soft-launching-line-house-brand-e-bikes-show) & [yamahabicycles](https://www.yamahabicycles.com/)

When you think [Yamaha](https://www.trendhunter.com/trends/yamaha-ebikes) two-wheelers, you're perhaps most likely to think about high-powered motorbikes, but the Japanese company has been producing e-bikes for a long time, and is now picking up on this by introducing a new e-bike collection set to be introduced in the U.S. and Japan next year.

What's great about this e-bike collection is that it offers a wide variety of products for different environments. These include a [rugged mountain bike](https://www.trendhunter.com/trends/audi-electric-mountain-bike), an elegant recreation bike and a sleek and aerodynamic road bike. All the bikes embrace pedal-assist philosophies, allowing riders to add to their pedaling power with the help of an electronic motor.

The introduction of this e-bike collection speaks to Yamaha's determination to be an industry leader in electric bicycles, with this product range set to appeal to everyone from city-slicker cyclists to adrenaline junkie mountain biking enthusiasts.

## Trend Insights (Trend Hunter)

- Score: 5.3/10
- Popularity: 89% | Activity: 61% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) > [Transportation](https://www.trendhunter.com/transportation)

## Key Themes

### Key Themes Behind This Trend

- **Versatile E-bike Collections:** Yamaha's introduction of a wide variety of e-bikes for different environments presents opportunities for disruptive innovation in the electric bicycle industry.
- **Rugged Mountain Bikes:** The inclusion of a rugged mountain bike in Yamaha's e-bike collection opens up possibilities for disruptive innovation in the outdoor adventure industry.
- **Elegant Recreation Bikes:** Yamaha's elegant recreation bikes in their e-bike collection present opportunities for disruptive innovation in the leisure and lifestyle industries.

### Where This Applies

- **Electric Bicycles:** The introduction of Yamaha's new e-bike collection positions the company as a leader in the electric bicycle industry, offering opportunities for disruptive innovation in this growing market.
- **Outdoor Adventure:** The inclusion of a rugged mountain bike in Yamaha's e-bike collection opens up possibilities for disruptive innovation in the outdoor adventure industry, as electric bikes gain popularity among thrill-seekers.
- **Leisure and Lifestyle:** Yamaha's elegant recreation bikes in their e-bike collection present opportunities for disruptive innovation in the leisure and lifestyle industries, providing new ways for people to enjoy their recreational activities.

## Related on Trend Hunter

- [Performance-Ready Electric Bikes](https://www.trendhunter.com/trends/yamaha-ebikes.md)
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