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# Eye-Measuring Cosmetics
The EasyLiner Concept Ensures Your Eyeliner is Equal Every Time

By Michael Hines | Published 2011-11-20 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/easyliner-concept
References: [tuvie](http://www.tuvie.com/easyliner-makes-eyeliner-applying-easier-and-more-interesting/) & [coroflot](http://www.coroflot.com/gharbill)

Applying eyeliner will soon be easier than ever before thanks to the EasyLiner concept. EasyLiner is an eyeliner pen designed to measure the length of your eye to ensure that both eyes have the exact same amount of eyeliner on them.

The EasyLiner concept was developed by Ehsan Sayyad. The product not only measures your eye, but it can also be programmed to draw certain styles of eyeliner, controlling such factors as width and length. The styles would be viewable on an included catalog and can be selected from the product itself. While I have never put on an ounce of eyeliner in my life (anyone who tells you different is lying), even I can see how awesome this concept is. Many women spend a long time getting ready, so anything that will help cut down that prep time is a win in my book.

## Trend Insights (Trend Hunter)

- Score: 6.0/10
- Popularity: 77% | Activity: 94% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### What Makes This Trend Stand Out

- **Precision Eyeliner:** The EasyLiner concept is revolutionizing the application of eyeliner by ensuring precise and symmetrical results every time.
- **Automated Makeup Application:** EasyLiner's programmable features create new opportunities for automated makeup application, saving time and increasing convenience for users.
- **Smart Beauty Tech:** The integration of technology into beauty products, as seen with EasyLiner, is a rising trend that enhances the user experience and offers customized solutions.

### Sectors Adopting This

- **Beauty and Cosmetics:** The EasyLiner concept has disruptive potential in the beauty and cosmetics industry, transforming the way eyeliner is applied and offering innovative solutions to consumers.
- **Smart Devices and Wearable Tech:** EasyLiner represents a compelling example of wearable technology in the beauty industry, indicating opportunities for further integration of smart devices and cosmetics.
- **Personalized Beauty Products:** The programmable features of EasyLiner highlight the growing demand for personalized beauty products, presenting new avenues for customization and user preferences.

## Related on Trend Hunter

- [Cushioned Grip Lip Liners](https://www.trendhunter.com/trends/easy-way-lip-liner.md)
- [Eyeshadow-Liner Hybrids](https://www.trendhunter.com/trends/liquideyes.md)
- [Smudge-Proof Brown Eyeliners](https://www.trendhunter.com/trends/tubing-eyeliner.md)
- [Accessibility-Focused Lip Liners](https://www.trendhunter.com/trends/alignment-lip-liner.md)
- [Hybrid Liner-Mascaras](https://www.trendhunter.com/trends/flyk-trick-mascara.md)
- [Digital Measuring Tools](https://www.trendhunter.com/trends/lidar.md)
- [Innovative Mascara Applicators](https://www.trendhunter.com/trends/innovative-mascara-applicator.md)
- [Hybrid Makeup Pens](https://www.trendhunter.com/trends/bigshow-multiuse-eyeshadow-pen.md)
- [Two-in-One Lip Liners](https://www.trendhunter.com/trends/lip-cheat-contour-duo.md)
