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# Safe High-Performance Solvents
Eastman Omnia Solvent Effectively Cleans While Being Safe and Green

By Joey Haar | Published 2017-01-09 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/eastman-omnia
References: [greenbiz](https://www.greenbiz.com/article/eastman-chemical-companys-quest-develop-safer-solvent) & [eastman](http://www.eastman.com/Brands/Eastman_Omnia/Pages/Overview.aspx)

[Eastman Omnia](https://www.trendhunter.com/trends/suqqu) solvent from the [Eastman Chemical Company](https://www.trendhunter.com/trends/lumene) adheres to state and federal regulations and even carries third-party certifications for safety and environmental friendliness, yet it cleans more effectively than even harsh products on the market. The solvent has been shown to be 100 percent effective in a lab test of grease on aluminum, and it carries the [EPA's](https://www.trendhunter.com/trends/prevasive-botanical-disinfectant) 'Safer Choice' product designation.

In creating a Eastman Omnia, the company focused on six areas of toxicity: carcinogenicity, neurotoxicity, acute mammalian toxicity, reproductive and developmental toxicity, repeated-dose toxicity, and environmental fate. These are the areas screened by the EPA as well, as they cover the gamut of safety for humans, pets, and environment as a whole. Omnia was shown to pass all these areas.

Due to the unique properties of Eastman Omnia, the solvent is most effective in neutral pH formulations.

## Trend Insights (Trend Hunter)

- Score: 0.4/10
- Popularity: 2% | Activity: 2% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle)

## Key Themes

### Key Themes Behind This Trend

- **Safe Cleaning Products:** Creating safe and green solvents that adhere to regulations while being more effective than harsh products.
- **Environmental Friendliness:** Developing solvents that carry third-party certifications for safety and environmental friendliness.
- **Toxicity Screening:** Focusing on toxicity areas to create solvents that pass safety tests and regulations.

### Where This Applies

- **Cleaning Products Industry:** Opportunity for companies to innovate and create safe, effective solvents that meet regulatory standards and are environmentally friendly.
- **Chemical Manufacturing Industry:** Opportunity for chemical companies to develop solvents with unique properties that provide superior cleaning performance while being safe and green.
- **Environmental Services Industry:** Opportunity for third-party certification agencies to evaluate and validate the safety and environmental friendliness of cleaning solvents.

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