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# Sandwich-Shaped Chocolates
Hotel Chocolat's Easter Egg Sandwich is Packaged in a Takeaway Box

By Laura McQuarrie | Published 2018-02-28 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/easter-egg-sandwich
References: [goodhousekeeping](http://www.goodhousekeeping.co.uk/food/food-news/Booja-Booja-vegan-easter-egg) & [hotelchocolat](http://www.hotelchocolat.com/uk/milk-egg-sandwhich.html)

Many chocolate Easter eggs with the same shape are launched year after year, but [Hotel Chocolat](https://www.trendhunter.com/trends/asda-exceptional-chocolate-egg) is introducing a quirky 'Easter Egg Sandwich' for those who are craving something different for their spring holiday celebrations.

The sandwich-shaped chocolate features half-eggs on chocolate slices, offering a refreshing take on conventional Easter chocolates. To complete the theme, Hotel Chocolat packages its Easter Egg Sandwiches in takeaway-style packages that are triangular in shape and boast a transparent panel that shows off the novelty chocolate design.

As well as offering its Easter Egg Sandwich in a milk chocolate variety, Hotel Chocolat also produces options like [caramel chocolate](https://www.trendhunter.com/trends/cadbury-dairy-milk-biscoff-ultimate), white chocolate, dark chocolate and even a playful version like '[Lamb & Mint](https://www.trendhunter.com/trends/skinon-fries)' that swaps the half-egg shape for an edible sheep figurine.

Image Credit: Hotel Chocolat

## Trend Insights (Trend Hunter)

- Score: 4.3/10
- Popularity: 73% | Activity: 47% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Quirky Easter Treats:** Opportunity for companies to innovate and create unique, unconventional Easter chocolates.
- **Novel Packaging Designs:** Disruptive innovation opportunity for packaging companies to create unique and visually appealing packaging for chocolate products.
- **Alternative Easter Shapes:** Potential for companies to explore alternative shapes and designs for Easter chocolates, moving away from traditional egg shapes.

### Sectors Adopting This

- **Confectionery Industry:** Opportunity for confectionery companies to create innovative and unique chocolate treats for the Easter season.
- **Packaging Industry:** Disruptive innovation opportunity for packaging companies to design and produce unique and eye-catching packaging solutions for chocolate products.
- **Food and Beverage Industry:** Potential for companies in the food and beverage industry to explore new and unique flavor combinations for Easter chocolates and treats.

## Related on Trend Hunter

- [Breakfast-Inspired Easter Chocolates](https://www.trendhunter.com/trends/chocolate-egg-easter.md)
- [Pyramid-Shaped Chocolate Eggs](https://www.trendhunter.com/trends/edgy-egg.md)
- [Textural Flat Easter Chocolates](https://www.trendhunter.com/trends/gnaw-chocolate-eggs.md)
- [Viral Chocolate Easter Eggs](https://www.trendhunter.com/trends/pistachio-kataifi-breton-egg.md)
- [Private Label Easter Treats](https://www.trendhunter.com/trends/outrageously-chocolatey-custard-cream-biscuity-egg.md)
- [Hollow Chocolate Croissants](https://www.trendhunter.com/trends/chocolate-croissant-easter-egg.md)
- [Chocolate Yolk Easter Buns](https://www.trendhunter.com/trends/dippy-egg-filled-hot-cross-buns.md)
- [Cracking Pistachio Easter Eggs](https://www.trendhunter.com/trends/cracking-pistachio-easter-egg.md)
- [Luxurious Eco-Friendly Easter Treats](https://www.trendhunter.com/trends/luxury-giant-milk-chocolate-egg.md)
