# Over-the-Top Easter Desserts Serendipity3 & PEEPS Teamed Up to Create an Easter Beverage By Laura McQuarrie | Published 2023-04-05 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/easter-beverage References: [prnewswire](https://www.prnewswire.com/news-releases/serendipity3-and-peeps-team-up-for-a-limited-time-dessert-in-celebration-of-easter-301790873.html) & [serendipity3](https://serendipity3.com/)  Serendipity3's iconic Frrrozen Hot Chocolate has long been a staple for dessert lovers and now the beloved establishment is adding a festive twist with a new Easter beverage. The PEEPS Funny Bunny Tie-Dyed Frrrozen Hot Marshmallow Chocolate is a new and limited-edition treat that unites two iconic brands and promises to spoil people of all ages who are visiting New York City. Available only for a short time in April, the PEEPS Funny Bunny Tie-Dyed Frrrozen Hot Marshmallow Chocolate is served in a frosting-rimmed Serendipity goblet containing Frrrozen Hot Marshmallow White Chocolate and tie-dyed pastel hues. Within a "a giant nest of whipped cream," dessert lovers will find colorful candy flowers, edible glitter, hot pink sugar and a pair of bunny ears. Over-the-top desserts like this one provide a sense of excitement and indulgence that many people crave during special occasions and holidays. ## Trend Insights (Trend Hunter) - Score: 4.2/10 - Popularity: 45% | Activity: 66% | Freshness: 15% - Audience gender: 30% men, 70% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What Makes This Trend Stand Out - **Over-the-top Desserts:** Innovative dessert offerings incorporating brand partnerships, unique presentation, and uncommon ingredients - **Seasonal Specialty Beverages:** Limited-time flavor innovations in coffee shops and chain restaurants with seasonal offering for traditional holidays - **Interactive Food Presentation:** Experiential food presentation that engages the five senses and creates a shareable social media moment ### Sectors Adopting This - **Hospitality Industry:** Innovative dessert offerings at hotels, restaurants, and cafeterias to enhance their brand appeal and increase consumers engagement - **Food and Beverage Industry:** Seasonal offerings and creative flavors that cater to customer celebratory desires and encourage purchase of dessert-like items - **Social Media Industry:** Interactive food presentation that is visually appealing and Instagrammable, driving traffic and revenue opportunities in the world of Influencers ## Related on Trend Hunter - [Easter Brunch Pop-Ups](https://www.trendhunter.com/trends/easter-brunch-popup.md) - [Easter Jelly Bean Desserts](https://www.trendhunter.com/trends/jelly-bean-dessert.md) - [Marshmallow Chick Dessert-toppers](https://www.trendhunter.com/trends/fro-yo-topping.md) - [Flavorful Marshmallow Easter Treats](https://www.trendhunter.com/trends/peeps-easter.md) - [Springtime Dessert Pizzas](https://www.trendhunter.com/trends/peeps-pizzert.md) - [Celebratory Springtime Marshmallow Treats](https://www.trendhunter.com/trends/peeps-2023-easter-marshmallow-offerings.md) - [Vibrant Springtime Marshmallow Treats](https://www.trendhunter.com/trends/peeps-easter-products.md) - [Spring-Ready Ice Cream Menus](https://www.trendhunter.com/trends/peeps-sweet-spring.md) - [Easter-Inspired Cafe Desserts](https://www.trendhunter.com/trends/creams-cafe-easter-menu.md)