# Enormous High-Priced Cartography The Earth Platinum Atlas is Six-Feet Tall and Worth $100,000 By Sarah Moore | Published 2012-04-16 | Unique Source: Trend Hunter, https://www.trendhunter.com/trends/earth-platinum-atlas References: [gizmag](http://www.gizmag.com/earth-platinum-atlas/22149/) & [millenniumhouse.au](http://www.millenniumhouse.com.au/title-earth-plat.html) The Earth Platinum Atlas is a larger-than-life way to check out the planet. Measuring 6" x 4.5" the mammoth book of maps is published by Millennium House and has is well on its way to being dubbed the [biggest Atlas in the world](https://www.trendhunter.com/trends/worlds-heaviest-billboard). It would take at least two very tall and fairly strong readers to flip these compelling and outstandingly detailed pages that would leave readers exposed to some pretty amazing Earth-scape photography and statistics, albeit, exhausted. Composed of a compilation of over 100 cartographers, geographers and photographers from across the globe, the massive, double-spread publication is only available in [limited quantities](https://www.trendhunter.com/trends/taschen-and-louis-vuitton) (31 to be exact.) It also costs the same amount as a [luxury automobile](https://www.trendhunter.com/trends/earthroamer-ltx), meaning only serious land-lovers will be clambering to get their hands on a copy. ## Trend Insights (Trend Hunter) - Score: 1.8/10 - Popularity: 21% | Activity: 25% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Unique](https://www.trendhunter.com/unique) > [Inventions](https://www.trendhunter.com/inventions) ## Key Themes ### Why This Trend Is Growing - **Luxury Cartography:** There is a trend towards high-priced and exclusive cartography products that cater to luxury markets. - **Oversized Publications:** The popularity of oversized and visually striking publications, like the Earth Platinum Atlas, is on the rise. - **Limited Edition Collectibles:** Limited edition cartography products are becoming sought-after collectibles for dedicated enthusiasts. ### Industries Being Reshaped - **Publishing:** The publishing industry can capitalize on the demand for high-end cartography products by creating exclusive editions and collaborating with skilled cartographers and photographers. - **Luxury Goods:** Luxury goods industry can explore opportunities to incorporate high-priced cartography products as a niche offering for affluent customers. - **Collectibles:** The collectibles industry can tap into the market for limited edition cartography products by curating and promoting unique and valuable pieces. ## Related on Trend Hunter - [10-Pound Monumental Books](https://www.trendhunter.com/trends/pentagram-living-by-design.md) - [Historical Humankind Coffee Books](https://www.trendhunter.com/trends/the-book.md) - [Multi-Sensory Perfume Books](https://www.trendhunter.com/trends/louis-vuittons-perfume-atlas.md) - [Martian Meteorite Collectibles](https://www.trendhunter.com/trends/sothebys-nwa.md) - [Iconic Cartographic Products](https://www.trendhunter.com/trends/route-66-centennial.md) - [Ultra-Heavy Mugs](https://www.trendhunter.com/trends/oceanus-brass-tankard.md) - [Iconic Premium Timepiece Books](https://www.trendhunter.com/trends/the-impossible-collection.md) - [To-Scale Interactive Maps](https://www.trendhunter.com/trends/true-size-of-countries.md) - [Hiking-Specific Travel Books](https://www.trendhunter.com/trends/100-hikes-of-a-lifetime.md)