# Collagen Protein-Enriched Snacks The Earnest Eats Pro Toasty Snacks are Satisfying By Michael Hemsworth | Published 2019-03-02 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/earnest-eats-pro-toasty References: [preparedfoods](https://www.preparedfoods.com/articles/122055-earnest-eats-protein-probiotic-toasty-line) & [earnesteats](http://www.earnesteats.com/) The Earnest Eats Pro Toasty snacks are the latest offering from the brand that seeks to offer consumers a protein-rich way to snack that won't interfere with their diet preferences. Each toaster pastry has between nine and 10 grams of grass-fed collagen protein as well as probiotics to support a healthy digestive system. The premium yet convenient profile of the breakfast snacks are perfectly suited to modern consumer lifestyle needs to address increasingly busy schedules that don't have time for traditional meals. Explaining the new Earnest Eats Pro Toasty breakfast snacks, President and Founder Andrew Aussie said, "Toaster pastries have been a staple in morning routines for years, yet the classic pastry most people remember from their childhood hasn’t evolved in decades...Our new Pro Toasty is shaking up the breakfast categories by offering a higher protein breakfast that is a natural makeover on a sugary indulgence, blast-from-the-past breakfast crafted with complex carbohydrates, probiotics and a protein superfood filling to fuel your mornings." ## Trend Insights (Trend Hunter) - Score: 3.0/10 - Popularity: 35% | Activity: 46% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Protein-enriched Snacks:** Opportunity for food brands to innovate protein-rich snacks for health-conscious consumers. - **Convenient Breakfast Snacks:** Potential for creating on-the-go breakfast options that cater to busy lifestyles. - **Healthy Indulgence:** Disruptive potential in developing healthier versions of nostalgic indulgent foods. ### Who This Affects Most - **Food and Beverage:** Food brands can explore protein-enriched snacks to cater to health-conscious consumers. - **Convenience:** Opportunity for companies in the convenience industry to create convenient breakfast snacks for busy consumers. - **Wellness and Nutrition:** Companies in the wellness industry can develop healthier versions of nostalgic indulgent foods. ## Related on Trend Hunter - [Protein-Forward Toaster Pastries](https://www.trendhunter.com/trends/magic-spoon-protein-pastries.md) - [Protein-Packed Breakfast Pastries](https://www.trendhunter.com/trends/poptarts-protein.md) - [Plant-Powered Protein Croissants](https://www.trendhunter.com/trends/protein-croissant.md) - [Protein-Packed Breakfast Bites](https://www.trendhunter.com/trends/frozen-breakfast-items.md) - [Pastry-Inspired Protein Cereals](https://www.trendhunter.com/trends/pastryinspired-protein-cereals.md) - [High-Protein Toaster Pastries](https://www.trendhunter.com/trends/flings.md) - [Versatile Protein-Rich Breakfast Products](https://www.trendhunter.com/trends/premier-protein-breakfast-products.md) - [Nostalgic Protein-Rich Oatmeals](https://www.trendhunter.com/trends/protein-oatmeal.md) - [Nostalgic Protein Brownies](https://www.trendhunter.com/trends/pbj-protein-brownie.md)