# Ambient Breathable Hearing Aids The Eargo Plus Won't Restrict Your Ear Canal or Airflow By Michael Hemsworth | Published 2018-06-19 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/eargo-plus References: [thegadgetflow](https://thegadgetflow.com/portfolio/invisible-hearing-aid/) & [shop.eargo](https://shop.eargo.com/eargo-plus) The Eargo Plus is an advanced hearing aid that will provide users with a comfortable and advanced experience that is unlike traditional devices to ensure that they feel as agile as possible. Featuring a [virtually invisible design](https://www.trendhunter.com/trends/core-one-pro) that sits within the ear canal, the hearing aid doesn't plug up your ear to ensure optimal airflow and comfort. This also works to increase the ambient hearing capabilities of the person, while the hearing aid does the heavy lifting with mid and high-level frequencies. The Eargo Plus hearing aid also features [four sound profiles](https://www.trendhunter.com/trends/overthecounter-hearing-aid-model) that can be accessed by simply tapping on the ear during wear, which ensures the user is always in total control of their hearing. The device also comes with differently sized Flexi Fibers to ensure a comfortable fit. ## Trend Insights (Trend Hunter) - Score: 6.1/10 - Popularity: 80% | Activity: 94% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What's Driving This Trend - **Ambient Hearing Aids:** Opportunity for disruptive innovation in hearing aids that do not plug up the ear canal and increase ambient hearing capabilities. - **Invisible Hearing Aids:** Opportunity for disruptive innovation in hearing aids that have a virtually invisible design to reduce stigma associated with hearing loss. - **User-controlled Sound Profiles:** Opportunity for disruptive innovation in hearing aids that allow users to switch between sound profiles with simple taps on the ear during wear. ### Who This Affects Most - **Medical Devices:** Opportunity for medical device manufacturers to innovate with hearing aid technology that reduces stigma and increases comfort. - **Consumer Electronics:** Opportunity for consumer electronics manufacturers to develop hearing aids with advanced features and a sleek, modern design. - **Audiology Services:** Opportunity for audiologists and hearing aid specialists to offer advanced hearing aid technology that improves comfort and ambient hearing capabilities. ## Related on Trend Hunter - [AI-Enabled Hearing Aids](https://www.trendhunter.com/trends/eargo-6.md) - [Hearing Enhancement Earbuds](https://www.trendhunter.com/trends/jabra-enhance-plus.md) - [Comfortable Hearing Aids](https://www.trendhunter.com/trends/comfortable-hearing-aids.md) - [Ergonomic Hearing Aid Earbuds](https://www.trendhunter.com/trends/claro-hearing-aid.md) - [Adaptive Hearing Support Earbuds](https://www.trendhunter.com/trends/hearing-aid-and-earbuds.md) - [Open-Style Ear-Safe Headphones](https://www.trendhunter.com/trends/air-conduction-earbuds.md) - [Invisible Hearing Aids](https://www.trendhunter.com/trends/huehearing.md) - [Multifunctional Hearing Aid Earbuds](https://www.trendhunter.com/trends/jlab-hear.md) - [Affordable Hearing Aid Lines](https://www.trendhunter.com/trends/affordable-hearing-aid.md)