# Angst-Ridden Fashion Campaigns The Each X Other Fall/winter 2014/2015 Advertisements Are Emotional By Jordy E | Published 2014-08-30 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/each-x-other References: [fashioncopious.typepad](http://fashioncopious.typepad.com/fashioncopious/2014/08/each-x-other-fw-1415-campaign-by-elina-kechicheva-.html) & [each-other](http://www.each-other.com/) The Each x Other Fall/Winter 2014/2015 campaign takes viewers into the angst-ridden portrayal of models Beth Edwards, Kate Bogucharskaia, Simon Nygard and Lena Hardt. In the series put together by photographer Elina Kechicheva, the [solemn team stares ahead](https://www.trendhunter.com/trends/on-your-own-time) without a single smirk. A black and white filter contributed to the [somber tones](https://www.trendhunter.com/trends/paranoid-fw25) present in this Each x Other advertisement. The gloomy nature of the image makes it all the more captivating, drawing in viewers not only to the apparel, but also to the palpable drama at hand. Albeit the lack of color, there is no mistaking the pieces that are on display in this collection. Showcased by way of the picture are [leopard print jackets](https://www.trendhunter.com/trends/the-october-collection), sleek overalls and houndstooth sweaters. ## Trend Insights (Trend Hunter) - Score: 4.6/10 - Popularity: 71% | Activity: 59% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Why This Trend Is Growing - **Angst-ridden Fashion Campaigns:** Opportunity for brands to create emotionally captivating advertisements that draw in viewers. - **Black and White Filters:** Potential for photographers and editors to use filters to create somber tones and add depth to images. - **Leopard Print Fashion:** Growing trend in fashion industry with potential for designers to create unique and eye-catching pieces. ### Industries Being Reshaped - **Fashion:** Opportunity for fashion brands to experiment with unconventional and emotionally-driven campaigns. - **Photography:** Emerging market for photographers specialized in capturing and editing images with somber tones and heightened drama. - **Design:** Growing demand for designers to incorporate leopard print into clothing and accessories, offering customers trendy and bold fashion options. ## Related on Trend Hunter - [Monochrome Fashion Campaigns](https://www.trendhunter.com/trends/jiyongkim-fw25.md) - [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md) - [Neighborhood-Inspired Campaigns](https://www.trendhunter.com/trends/kotn-fw-2024-collection.md) - [Mock Social Good Fashion Ads](https://www.trendhunter.com/trends/not-models-own.md) - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Star-Studded Fashion Collections](https://www.trendhunter.com/trends/winter-2025-campaign.md) - [90s Grunge-Inspired Fall Apparel](https://www.trendhunter.com/trends/the-october-collection.md) - [Statement-Making Fall Collections](https://www.trendhunter.com/trends/auteur-studios-fall-2025.md) - [Contemporary Femininity Fashion Campaigns](https://www.trendhunter.com/trends/contemporary-femininity.md)