# College-Ruled Apparel The 'E For Effort' Loose Leaf Shirts and Tote by Artware Editions By Meghan Young | Published 2010-04-30 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/e-for-effort-loose-leaf References: [coolhunting](http://www.coolhunting.com/style/e-for-effort-lo.php) & [artwareeditions](http://www.artwareeditions.com/artists/artist_ins.php3?artist=152&object=515&view=1078) I can't stress enough how much I want one of these E For Effort Loose Leaf shirts. Bringing back [found grade school memories](https://www.trendhunter.com/trends/uniqlo-backtoschool), it also seems to be reverting me back into a child's mentality. All I can think as I gaze upon this amazing apparel is "I want, I want, I want." Designed for Artware Editions, The E For Effort [Loose Leaf shirts and tote](https://www.trendhunter.com/trends/canvas-tote-bag) is a collaboration between Brooklyn artists Beka Goedde and Rachel Ostrow. Available at the gallery, the [hand-screened printed shirts](https://www.trendhunter.com/trends/wasted-youth-x-tappei) are priced between $50 and $65, whereas the tote goes for just $20. ## Trend Insights (Trend Hunter) - Score: 3.2/10 - Popularity: 61% | Activity: 26% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What's Driving This Trend - **Nostalgia Clothing:** Opportunity for companies to create clothing that taps into nostalgic memories of childhood. - **Hand-screened Printing:** Innovation opportunity to develop more eco-friendly and cost-effective methods for clothes printing. - **Art Collaboration Clothing:** Opportunity for fashion designers to collaborate with artists to create unique and interesting apparel pieces. ### Who This Affects Most - **Fashion:** Fashion brands can create vintage-inspired collections to meet the consumer desire for nostalgia clothing. - **Printing:** Printing companies can invest in more sustainable and cost-effective methods of screen printing for fabric. - **Art:** Art galleries can collaborate with fashion designers to create wearable pieces of art while promoting both industries. ## Related on Trend Hunter - [High School-Inspired Autumn Fashion](https://www.trendhunter.com/trends/erl-2.md) - [Music-Honoring Shirt Collections](https://www.trendhunter.com/trends/eton-1.md) - [Functional Bookworm-Inspired Bags](https://www.trendhunter.com/trends/book-club-tote.md) - [Typography-Inspired Canadian Sweatshirts](https://www.trendhunter.com/trends/okayok.md) - [Retro Cartoon Back-to-school Capsules](https://www.trendhunter.com/trends/unisex-styles.md) - [Comfortable Collegiate Apparel](https://www.trendhunter.com/trends/yale-university.md) - [Homecoming-Enthused Collegiate Apparel](https://www.trendhunter.com/trends/homecoming-styles.md) - [Graphic Tee Rap Tributes](https://www.trendhunter.com/trends/de-la-soul-x-levis.md) - [Library Literature Merchandise](https://www.trendhunter.com/trends/toronto-public-library-1.md)