# Sturdy Concrete Watches Dzmitry Samal Creates A Series Of Strong Timepieces By Romina S. Cortellucci | Published 2012-07-23 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/dzmitry-samal References: [mocoloco](http://mocoloco.com/archives/027498.php) & [dzmitrysamal](http://www.dzmitrysamal.com/en/collection2.html) Paris-based designer Dzmitry Samal's latest watches use a very concrete design. The timepieces are limited edition uniting the power of [French creativity](https://www.trendhunter.com/trends/casio-gshock-x-maison-kitsun) with the technical performance of Swiss skill. Each of the [handmade watches](https://www.trendhunter.com/trends/type-8-daniel-engelberg) in the series uses frames made of concrete. And, as Samal states on his website that he sees watchmaking, "as more than just a time measuring mechanism. It is the main male jewellery and should reflect the personality and strenght of its owner." Hence, Samal's use of concrete; a material that is synonymous with the skyscraper structures of urban metropolises. Concrete is a considered a noble and robust material; these timepieces reflect this in their [classic designs](https://www.trendhunter.com/trends/amida-digitrend-open-sapphire). The highest end of Dzmitry Samal's series of watches will set back purchasers approximately $1,500 US. ## Trend Insights (Trend Hunter) - Score: 5.2/10 - Popularity: 75% | Activity: 74% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen) ## Key Themes ### Why This Trend Is Growing - **Concrete Watches:** The use of concrete in watchmaking creates a distinctive and strong aesthetic. - **Limited Edition Timepieces:** Limited edition watches combine exclusivity and craftsmanship for discerning customers. - **Personalized Male Jewelry:** Watches as male jewelry offer opportunities for personalization and self-expression. ### Industries Being Reshaped - **Fashion Accessories:** The fashion accessories industry can explore the use of unconventional materials like concrete to create unique watch designs. - **Luxury Goods:** Luxury brands can leverage limited edition timepieces to cater to affluent consumers seeking exclusive and high-quality products. - **Customization Services:** Companies specializing in personalized jewelry and accessories can tap into the demand for personalized male jewelry through customized watch offerings. ## Related on Trend Hunter - [Concrete Art-Inspired Watches](https://www.trendhunter.com/trends/big-bang-meca10.md) - [Brutalist-Inspired Sleek Timepieces](https://www.trendhunter.com/trends/b1.md) - [Structural Metal-Made Timepieces](https://www.trendhunter.com/trends/casio-gsteel-modern-industrial-series.md) - [Postmodern Cone Structural Timepieces](https://www.trendhunter.com/trends/postmodern-cone-watch.md) - [Mountainous Granite-Made Timepieces](https://www.trendhunter.com/trends/tissot-rockwatch.md) - [Architect-Approved Watch Ranges](https://www.trendhunter.com/trends/tadao-ando-x-cauny.md) - [Durable Luxury Watches](https://www.trendhunter.com/trends/durable-luxury-watches-the-new-full-metal-gshock-models-are-rugged-but-eleg.md) - [Matte Black Ceramic Wristwatches](https://www.trendhunter.com/trends/br-03-cyber-ceramic.md) - [Fiberglass-Infused Woven Ceramic Watches](https://www.trendhunter.com/trends/urwerk-ur230-polaris.md)