# Hi-Tech Garment Presses The Dyson Cator'Shocks Iron Increases the Efficiency of a Stiff Chore By Amelia Roblin | Published 2012-07-04 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/dyson-cator-shocks-iron References: [yankodesign](http://www.yankodesign.com/2012/07/03/ultimate-in-ironing/) & [behance.net](http://www.behance.net/StephanePietroiusti) There's nothing like flashy new technology to get people excited about the task at hand. The [Dyson](https://www.trendhunter.com/trends/dyson-nextgeneration-airwrap) Cator'Shocks Iron may still involve some of the basic conventional actions necessary for grooming your formal garments, but the stimulating value of its cutting-edge design might just make the job worth it. The device comprises a streamlined prismic box that acts as the dock for the work shirt press and the compartment for holding a retractable ironing board. A thin heated panel is designed to be drawn out of the casing up to 2 meters and clipped to the edge of a table. Lines across the surface of the Dyson Cator'Shocks Iron plane indicate a cool temperature in blue and a hot one when red. Stephane Pietroiusti's [handheld gadget](https://www.trendhunter.com/trends/hard-surface-cleaner) uses [induction technology](https://www.trendhunter.com/trends/laundry-system) in conjunction with the warm underpad to make flattening fabrics fast and effective. ## Trend Insights (Trend Hunter) - Score: 4.9/10 - Popularity: 62% | Activity: 77% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### What Makes This Trend Stand Out - **Cutting-edge Garment Technology:** The Dyson Cator'Shocks Iron showcases the potential for innovative advancements in garment care. - **Streamlined Ironing Solutions:** The sleek design of the Dyson Cator'Shocks Iron opens up opportunities for more efficient and user-friendly ironing experiences. - **Induction Technology in Fabric Care:** The use of induction technology in the Dyson Cator'Shocks Iron highlights the potential for faster and more effective fabric flattening. ### Sectors Adopting This - **Home Appliance Manufacturing:** The Dyson Cator'Shocks Iron represents a disruptive innovation within the home appliance manufacturing industry, signaling the demand for more advanced garment care solutions. - **Fashion and Apparel:** The sleek and efficient design of the Dyson Cator'Shocks Iron presents opportunities for disruption within the fashion and apparel industry by revolutionizing the ironing process. - **Technology and Electronics:** The integration of induction technology in the Dyson Cator'Shocks Iron showcases potential disruptive innovation within the technology and electronics industry, especially in the realm of fabric care. ## Related on Trend Hunter - [Dual-Fucntional Steam Iron Concepts](https://www.trendhunter.com/trends/darimeven.md) - [Handheld Garment Cleaning Devices](https://www.trendhunter.com/trends/portable-dry-cleaner.md) - [Pressurized Steam-Equipped Clothing Irons](https://www.trendhunter.com/trends/pressurized-steamequipped-clothing-iron.md) - [Shapeshifting Garment Care Appliances](https://www.trendhunter.com/trends/garment-steamer.md) - [Garment-Drying Laundry Devices](https://www.trendhunter.com/trends/zera-lab-launbot.md) - [Clip-Style Clothing Care Devices](https://www.trendhunter.com/trends/steamur.md) - [High-Tech Clothing Care Solutions](https://www.trendhunter.com/trends/hightech-clothing-care.md) - [Space-Saving Garment Care Mirrors](https://www.trendhunter.com/trends/flip-dualfunction-ironing-board-mirror.md) - [Folding Garment Care Caddies](https://www.trendhunter.com/trends/joseph-joseph-pocket-plus.md)