# Diagonally Sliding Mobiles DYA Mobile Phone Explores a New Way to Make Calls By Rose Nazarali | Published 2009-07-15 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/dya-cell-phone References: [thedesignblog.org](http://www.thedesignblog.org/entry/dya-cell-phone-slides-diagonally-to-make-or-receive-a-call/) The DYA Cell Phone is a diagonally sliding mobile that changes the way we receive and make phone calls. When not in use, the DYA Cell Phone slides back into a compact [iPhone](https://www.trendhunter.com/trends/iphone-brutal)-esque shape. It also features unusually shaped round bubble buttons that give this [concept phone a futuristic look](https://www.trendhunter.com/trends/noka-7610-5g). DYA also has an elastic paint to help prevent damage. **Implications** - Today's tech consumer is never satisfied with the status quo. They are constantly seeking new models, new features or new designs to replace their current gadgets. Phones, in particular, receive continual reinvention, and as more and more options become available, tech brands must continually strive forward in design and development, lest they be left behind in the rapidly changing tech industry. ## Trend Insights (Trend Hunter) - Score: 3.1/10 - Popularity: 35% | Activity: 51% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile) ## Key Themes ### What's Driving This Trend - **Diagonally Sliding Mobiles:** Provide a new way to make and receive phone calls with a sleek and futuristic design. - **Unusually Shaped Buttons:** Offer a new design element to phones that could potentially differentiate a product from competitors. - **Elastic Paint:** Could offer a protective coating for electronic devices and potentially disrupt the phone case industry. ### Who This Affects Most - **Mobile Phone Industry:** Companies could explore innovative designs to gain a competitive edge in the market. - **Phone Case Industry:** The elastic paint could lead to disruptions in the production and use of phone cases. - **Technology Industry:** As consumers demand more and more innovations, it creates opportunities for companies to stay ahead of competitors in product design. ## Related on Trend Hunter - [Wacky Design Smartphones](https://www.trendhunter.com/trends/playful-phone-experimentation.md) - [Swappable Keypad Cellphones](https://www.trendhunter.com/trends/sidephone-sp01.md) - [Posh Pill-Shaped Smartphones](https://www.trendhunter.com/trends/nokia-infinity-pro.md) - [Innovative Size-Changing Phones](https://www.trendhunter.com/trends/motorola-rizr.md) - [3D-Printed Modular Phone Cases](https://www.trendhunter.com/trends/modular-sliding-system.md) - [Cubic Industrial Phone Models](https://www.trendhunter.com/trends/minimalist-phone-concept.md) - [Artistic UV-Reactive Smartphones](https://www.trendhunter.com/trends/polychromatic-mobile-phone.md) - [Vibrant Sharp-Edged Phones](https://www.trendhunter.com/trends/iphone-brutal.md) - [Hourglass-Shaped Phone Concepts](https://www.trendhunter.com/trends/meti.md)