# Greek Goddess Couture The DVF SS10 Collection is Full of Bold Patterns and Flowing Designs By Shelby Lee Walsh | Published 2010-09-14 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/dvf-ss10 References: [corridor40](http://www.corridor40.com/2010/09/fashion/look-of-the-day/look-of-the-day-diane-von-furstenberg-ss11) & [dvf](http://www.dvf.com/dvf/) Inspired by [Greek architecture](https://www.trendhunter.com/trends/furla-debuts), the DVF SS10 collection is one that fashionista’s flocked to go see during New York Fashion Week 2010. Full of [flowing fabrics](https://www.trendhunter.com/trends/wild-rose-sparrow) that looked loose, comfortable and chic, Diane von Furstenberg proved that you don’t have to wear something skin-tight to flaunt your femininity. All of the bold looks in the DVF SS10 collection were paired with electric pink lips and [round shades](https://www.trendhunter.com/trends/no-rules-club)—the perfect accents to Furstenberg’s eye-popping designs. For a look at the DVF SS10 collection, check out the runway shots from New York Fashion Week 2010. ## Trend Insights (Trend Hunter) - Score: 2.2/10 - Popularity: 38% | Activity: 19% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Why This Trend Is Growing - **Greek-inspired Fashion:** There is an opportunity for fashion designers to create collections inspired by Greek architecture and mythology. - **Flowing Fabrics:** There is a potential for the textile industry to create comfortable and chic fabrics that are loose-fitting and feminine. - **Bold Accessories:** There is a market for bold accessories like electric pink lipstick and round sunglasses to complement eye-popping fashion designs. ### Industries Being Reshaped - **Fashion Design:** Fashion designers can explore Greek-inspired themes in their collections and experiment with flowing fabrics. - **Textile:** The textile industry has an opportunity to develop comfortable and chic fabrics for loose-fitting fashion trends. - **Cosmetics:** The cosmetics industry can capitalize on the demand for bold accessories by creating and promoting electric pink lipsticks. ## Related on Trend Hunter - [Cheerful Spring-Ready Collaborative Fashion](https://www.trendhunter.com/trends/diane-von-furstenberg-1.md) - [Stylish City-Inspired Collections](https://www.trendhunter.com/trends/diors-2024-collection.md) - [Politically-Inspired Runway Collections](https://www.trendhunter.com/trends/selkies-the-libertine-collection.md) - [Collaboration Springtime Clothing Collections](https://www.trendhunter.com/trends/diane-von-furstenberg-for-target-collection.md) - [Whimsical Spring Apparel](https://www.trendhunter.com/trends/Anna-Suis-SpringSummer-2025.md) - [Modern High-Fashion Dresses](https://www.trendhunter.com/trends/terani-couture.md) - [Bold Playful Summer Collections](https://www.trendhunter.com/trends/duvin-design-co.md) - [Whimsical Feminine Runway Shows](https://www.trendhunter.com/trends/wild-rose-sparrow.md) - [Pixelated Runway Displays](https://www.trendhunter.com/trends/pixelated.md)