# Dutch Art Tunnels Zaandam Bike Path Dotted With Pixelated Community Scenes By Katie Cordrey | Published 2010-01-02 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/dutch-art-tunnels References: [design.nl](http://www.design.nl/item/pixel_tunnel) & [pixelpoort.nl](http://www.pixelpoort.nl/) Overtreders W (Reinder Bakker and Hester van Dijk), Maartje Dros and Eric Klarenbeek were commissioned by the Zaanstad City Council to design a [bicycle tunnel](https://www.trendhunter.com/trends/vipp-tunnel) in Zaandam, one of the Zaanstad region’s largest cities. The bike tunnel is part of a bicycle path route used by commuters who ride bicycles or scooters from Zaanstad to Amsterdam through mostly uninteresting terrain. The [colorful Dutch art tunnel](https://www.trendhunter.com/trends/craig-karl2) is tiled with designs showing what makes regional residents proud of their city. The crowdsourced art was submitted as [pixel drawings](https://www.trendhunter.com/trends/wplace). The pixels were made into tiles and installed on the tunnel walls, turning the otherwise mundane ride into an art-filled experience. Photos: 1-4 Jorn van Eck | 5&6 Maartje Dros ## Trend Insights (Trend Hunter) - Score: 1.7/10 - Popularity: 21% | Activity: 22% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### Why This Trend Is Growing - **Crowdsourced Art:** Businesses can leverage crowdsourcing to generate unique, community-focused art installations that add to customer experiences. - **Community-driven Design:** Brands can prioritize designing experiences that highlight specific cultural characteristics and celebrate local pride, especially in public spaces like tunnels, bridges, or buildings. - **Interactive Structures:** Innovative companies can create interactive structures that transform mundane experiences into memorable, fun-filled activities that can motivate people to use them over other options. ### Industries Being Reshaped - **Tourism:** Tourist towns can leverage businesses and local artists to create unique public spaces that bring in more visitors. - **Architecture:** Architects can rethink designing public spaces with art, technology, and interactive elements to create more engaging experiences for people. - **Municipal Planning:** City councils can incorporate cultural expression through public art to promote local pride and economic development in their community. ## Related on Trend Hunter - [Underwater Bicycle Parks](https://www.trendhunter.com/trends/ijboulevard.md) - [Artful Cartoonish Canal Bridges](https://www.trendhunter.com/trends/canal-skybridge.md) - [Swirled Public Art Installations](https://www.trendhunter.com/trends/tunnel-vision-installation.md) - [Colorfully Transformed Homes](https://www.trendhunter.com/trends/slatuinenweg.md) - [Colorfully Inflatable Art Installations](https://www.trendhunter.com/trends/blowup-art-the-hague.md) - [3D-Printed Tiled Ceramic Archways](https://www.trendhunter.com/trends/delft-blue.md) - [Underwater Bicycling Parking Lots](https://www.trendhunter.com/trends/centraal-station.md) - [Large-Scale Floral Mosaics](https://www.trendhunter.com/trends/floral-mosaics.md) - [Old Mine Tunnel-Integrated Museums](https://www.trendhunter.com/trends/atelier-xk.md)