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# Clay-Inspired Sneakers
Nike's New 'Dusted Clay' Collection Features Sleek Neutral Colorways

By Riley von Niessen | Published 2017-04-07 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/dusted-clay
References: [hypebeast](https://hypebeast.com/2017/4/nike-air-max-95-air-huarache-dusted-clay-pack) & [snkrs](https://www.snkrs.com/fr/recherche?controller=search&orderby=position&orderway=desc&search_query=nike%20dusted%20clay&submit_search=)

Recently, [Nike](https://www.trendhunter.com/trends/cave-stone) dropped the 'Dusted Clay' collection, which features fresh reworks of the popular [Air Max 95](https://www.trendhunter.com/trends/hand-wash-cold) and Air Huarache models.

Both versions feature beige and white colorways, making it easy for the sneakers to be incorporated into everyday ensembles. Although the clay-inspired hue of beige makes up the majority of the sneakers, there's a few accents of light pink that provide a subtle bit of contrast to the [minimalist designs](https://www.trendhunter.com/trends/gato-sneaker).

While the sneakers within the Dusted Clay collection feature a lot of similarities, the Air Max 95 model has black outsoles, and has fewer deviations from the mostly beige colorway. The Air Huarache on the other hand has a gum outsole, and has white branding on the tongue, as well as white heel accents.

## Trend Insights (Trend Hunter)

- Score: 5.0/10
- Popularity: 78% | Activity: 65% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes)

## Key Themes

### What's Driving This Trend

- **Neutral Colorways:** Innovative opportunities for fashion companies to develop a diverse range of neutral-colored shoes and clothing for everyday wear.
- **Minimalist Designs:** Opportunities for shoe companies to create shoes that blend style with function, featuring minimalist designs that can easily be incorporated into everyday ensembles.
- **Contrast Accents:** Opportunities for companies to experiment with adding subtle contrasting accents to create unique designs and stand out from competitors in the fashion industry.

### Who This Affects Most

- **Fashion Industry:** Companies in the fashion industry can explore innovative ways to create neutral-colored designs for everyday wear that blend style with function.
- **Footwear Industry:** Opportunities for shoe companies to create a range of minimalist shoes with neutral colorways and subtle contrasting accents to appeal to a wide range of consumers.
- **Design Industry:** Designers can experiment with combining different colors and textures to create unique designs for products, like shoes, that appeal to consumers interested in fashionable and minimalist designs.

## Related on Trend Hunter

- [Earthy Tonal Dynamic Sneakers](https://www.trendhunter.com/trends/cave-stone.md)
- [Understated Monochromatic Sneakers](https://www.trendhunter.com/trends/triple-brown.md)
- [Neutral Tonal Premium Sneakers](https://www.trendhunter.com/trends/cave-stone-colorway.md)
- [Vintage-Inspired Summer Sneakers](https://www.trendhunter.com/trends/air-max-muse-2.md)
- [Stealthy Neutral Sneaker Palettes](https://www.trendhunter.com/trends/hand-wash-cold.md)
- [Earthy Tonal Sneaker Collections](https://www.trendhunter.com/trends/earthenware.md)
- [Dusty Tonal Lifestyle Sneakers](https://www.trendhunter.com/trends/new-balance-1000-1.md)
- [Blush-Tonal Breathable Sneakers](https://www.trendhunter.com/trends/size-1.md)
- [Earthy Tonal Statement Sneakers](https://www.trendhunter.com/trends/earth-colorway.md)
