<!-- canonical: https://www.trendhunter.com/trends/dunnedwards -->
<!-- robots: noindex -->

# Smart Color-Identifying Devices
The Dunn-Edwards InstaColor® iD Device Makes Color Selection Easy

By Jana Pijak | Published 2019-07-17 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/dunnedwards
References: [dunnedwards](https://www.dunnedwards.com/instacolorid) & [youtube](https://www.youtube.com/watch?v=QUyOavMSVCI)

The Dunn-Edwards InstaColor® iD device is intuitive and compact, boasting unique [color-matching technology](https://www.trendhunter.com/trends/color-xpret) that helps users identify precise shades in seconds. Making professional technology accessible to the masses, Dunn-Edwards pairs its device with an accompanying mobile app that measures data like shade specifications, [coordinating colors](https://www.trendhunter.com/trends/paletteai) and more.

Additionally, mobile users can find out learn about color temperature and recommended palettes that can be paired together to bring stunning design projects to life.

Dunn-Edwards' Perfect Palette consists of a variety of colors -- all accessible to users of its InstaColor ® iD device. The product mimics a traditional [color reader design](https://www.trendhunter.com/trends/colors-extractor) that is simplified and made smaller. The result is a device ideal for on-the-go use and is a handy tool for home improvement and color enthusiasts.

## Trend Insights (Trend Hunter)

- Score: 1.5/10
- Popularity: 8% | Activity: 28% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech)

## Key Themes

### Why This Trend Is Growing

- **Color-matching Technology:** The InstaColor® iD device's unique color-matching technology presents opportunities for disruptive innovation in the field of color identification and matching.
- **Mobile App Integration:** The accompanying mobile app's ability to measure shade specifications and provide coordinating colors opens up possibilities for disruptive innovation in the mobile app development industry.
- **Color Temperature Analysis:** The feature that allows users to learn about color temperature and recommended palettes creates opportunities for disruptive innovation in the field of color theory and design.

### Industries Being Reshaped

- **Home Improvement:** The InstaColor® iD device's compact and intuitive design presents disruptive innovation opportunities in the home improvement industry, particularly in the realm of color selection and coordination.
- **Technology:** The color-matching technology utilized in the InstaColor® iD device offers opportunities for disruptive innovation within the technology industry, especially in areas related to color sensing and analysis.
- **Design:** The integration of the InstaColor® iD device with coordinating color palettes and the ability to analyze color temperature opens up disruptive innovation opportunities in the design industry, particularly in the development of comprehensive color tools and resources.

## Related on Trend Hunter

- [Affordable Color-Matching Devices](https://www.trendhunter.com/trends/datacolor-spectro-55.md)
- [Color Matching Platforms](https://www.trendhunter.com/trends/its-my-color.md)
- [Augmented Paint Platforms](https://www.trendhunter.com/trends/dulux-visualizer.md)
- [AI-Powered Color Solutions](https://www.trendhunter.com/trends/aipowered-color-solutions.md)
- [Color Palette Creator](https://www.trendhunter.com/trends/swatchme.md)
- [AI Paint Color Visualizers](https://www.trendhunter.com/trends/paint-ai.md)
- [Shade-Matching Makeup Devices](https://www.trendhunter.com/trends/boldhue.md)
- [Color-Matching Beauty Devices](https://www.trendhunter.com/trends/boldhue-starter-kit.md)
- [Real-World Color Pickers](https://www.trendhunter.com/trends/litur.md)