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# 90s Snack Shakes
BurgerFi's Dunkaroos Shake Revives the Flavors of a Nostalgic Sweet Treat

By Laura McQuarrie | Published 2021-05-07 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/dunkaroos-shake
References: [prnewswire](https://www.prnewswire.com/news-releases/burgerfi-offers-a-sweet-blast-from-the-past-with-a-limited-dunkaroos-shake-301286016.html) & [burgerfi](http://www.burgerfi.com)

[BurgerFi's](https://www.trendhunter.com/trends/mint-oreo-shake) Dunkaroos Shake is a new specialty milkshake on its menu that was created with [General Mills](https://www.trendhunter.com/trends/cereal-concrete-mixers) to revive the flavors of an iconic 90s snack. The nostalgic shake, available for a limited time, is made with [Dunkaroos cookies](https://www.trendhunter.com/trends/freal-girl-scout-coconut-caramel-milkshake) and BurgerFi's vanilla custards, which are more richly textured than ice cream. The blended shake is accented with colorful sprinkles and a dusting of cookies, and when it comes to enjoying the Dunkaroos Shake, BurgerFi recommends dunking the cookies on top into the shake.

With this shake, BurgerFi and General Mills aimed to "recreate that fun, magical experience that our guests felt when they opened their lunchbox and saw the best childhood snack." This new menu item is the first time that Dunkaroos has been offered in shake form.

## Trend Insights (Trend Hunter)

- Score: 4.9/10
- Popularity: 55% | Activity: 81% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Nostalgic Menu Items:** Opportunity for restaurants to create limited-time menu items featuring nostalgic snacks from the past, tapping into consumers' feelings of nostalgia.
- **Collaborations:** Opportunity for brands to collaborate on menu items, such as BurgerFi and General Mills partnering to create a Dunkaroos Shake.
- **Shake Innovation:** Opportunity for milkshake and ice cream shops to experiment with unique flavor combinations and textures to create innovative, Instagram-worthy shakes.

### Sectors Adopting This

- **Restaurant Industry:** Restaurants can add limited-time menu items featuring nostalgic snacks to capitalize on nostalgia marketing and attract customers seeking a unique dining experience.
- **Food and Beverage Industry:** Brands can collaborate on unique food and beverage products to excite their consumer base and generate buzz through social media sharing.
- **Dessert Industry:** Milkshake and ice cream shops can experiment with unique flavor combinations and textures to create innovative, Instagram-worthy shakes to attract more customers and differentiate from competitors.

## Related on Trend Hunter

- [Sherbert-Flavored Cookie Snacks](https://www.trendhunter.com/trends/dunkaroos-orange-sherbet.md)
- [Nutty Cookie Dough Milkshakes](https://www.trendhunter.com/trends/reeses-pieces-cookie-dough-milkshake.md)
- [Minty Chocolate Cookie Shakes](https://www.trendhunter.com/trends/mint-oreo-shake.md)
- [Nostalgically Sweet Shakes](https://www.trendhunter.com/trends/dirt-cup-shake.md)
- [Sugary Sour Candy Milkshakes](https://www.trendhunter.com/trends/sour-patch-kids-shake.md)
- [Brownie-Inspired QSR Shakes](https://www.trendhunter.com/trends/burger-king-shakes.md)
- [Indulgent Drinkable Dessert Shakes](https://www.trendhunter.com/trends/smashburger-shakes.md)
- [Cookie-Infused Mocha Shakes](https://www.trendhunter.com/trends/mocha-oreo-cookie-shake.md)
- [Premium Shake Releases](https://www.trendhunter.com/trends/premium-shake.md)