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# Scintillating Snowy Pictorials
The Du Juan 'Winter Wonderland' Editorial is Expressive

By Amanda Chang | Published 2010-11-16 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/du-juan-winter-wonderland
References: [sassisamblog](http://www.sassisamblog.com/2010/11/14/du-juan-winter-wonderland-vogue-china-december/) & [vogue.cn](http://www.vogue.com.cn/)

If you love the [festive winter season](https://www.trendhunter.com/trends/enchanted-wonders-2025), you'll simply adore the breathtaking Du Juan 'Winter Wonderland' shoot for Vogue China December 2010. This spread expresses everything one would feel about the festive season in one [fabulous photographic series](https://www.trendhunter.com/trends/dreams-express).

Set against a gorgeous dark backdrop, this beautifully exotic model is entangled in a whirlwind of snow. Ultimately, the Du Juan 'Winter Wonderland' editorial is sure to become a [holiday favourite](https://www.trendhunter.com/trends/happy-together) in no time.

**Implications** - In today's society, many consumers find themselves feeling overwhelmed and stressed out over their tedious day-to-day responsibilities. Businesses that offer their clients products that provide a brief form of relief to these burdens will fare extremely well in today's bust and overworked society.

## Trend Insights (Trend Hunter)

- Score: 4.1/10
- Popularity: 61% | Activity: 54% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography)

## Key Themes

### What's Driving This Trend

- **Festive Season Photography:** Creating photographs that express the joy and celebration of holidays can be a valuable offering for businesses serving the event, hospitality, and photography industries.
- **Winter-themed Marketing Campaigns:** Businesses can capitalize on the popularity of winter holiday imagery by incorporating winter themes and visuals in their marketing campaigns for products and services ranging from fashion to travel.
- **Escapist Experiences:** As consumers look for quick escapes from the stress of daily life, businesses can create products or services that offer a temporary retreat such as cozy winter-themed spas, hot chocolate bars, or virtual reality winter wonderlands.

### Who This Affects Most

- **Photography:** Professional photographers and photography studios can offer festive photography packages to individuals, families, and brands for use in marketing campaigns.
- **Travel and Hospitality:** Hotels, resorts, and travel companies can create winter-themed packages and experiences to attract travelers for the holiday season.
- **Fashion and Retail:** Brands can design winter-themed collections including apparel, accessories, and decor to capitalize on the popularity of the festive season.

## Related on Trend Hunter

- [Whimsical High-Fashion Holiday Campaigns](https://www.trendhunter.com/trends/roger-vivier-holiday-2025.md)
- [Nostalgic Winter Intimates Campaigns](https://www.trendhunter.com/trends/skims-holiday-campaign.md)
- [Lunar New Year Campaigns](https://www.trendhunter.com/trends/lunar-new-year-campaign1.md)
- [Stunningly Extravagant High-End Beauty](https://www.trendhunter.com/trends/dreams-express.md)
- [Star-Studded Fashion Collections](https://www.trendhunter.com/trends/winter-2025-campaign.md)
- [Captivating Winter Travel Initiatives](https://www.trendhunter.com/trends/hotel-chinzanso-tokyo.md)
- [Playful Hide-And-Seek Holiday Campaigns](https://www.trendhunter.com/trends/chaumets-holiday-2025.md)
- [High-Society-Inspired Holiday Initiatives](https://www.trendhunter.com/trends/the-bergdorf-soire.md)
- [Adorable Holiday Campaigns](https://www.trendhunter.com/trends/burberrys-holiday-campaign.md)
