# Shampoo-Conditioner Sprays Batiste's Two-in-One Dry Shampoo Spray Doubles as a Conditioner By Laura McQuarrie | Published 2017-04-03 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/dry-shampoo-spray References: [thedieline](http://www.thedieline.com/blog/2017/3/23/batiste-2-in-1) & [batistehair](http://www.batistehair.com/) Most [dry shampoo sprays](https://www.trendhunter.com/trends/essential-dry-shampoo) are designed to simply refresh a hairstyle and reduce oil in between regular washing, but this new line from Batiste boasts additional benefits. The 2-in-1 Dry Shampoo & Conditioner sprays take a staple [hair care product](https://www.trendhunter.com/trends/finefragrance-leavein-conditioner) and [add even more value](https://www.trendhunter.com/trends/fragrance-with-benefits) to it for consumers. Now more than ever, many personal care, beauty and hair care brands are now creating products with a specific focus on adding ease to the day of a busy person. In order to visually communicate the two features of the product, the packaging designs embrace bold schemes of two eye-pleasing colors. These colors also help to give a sense of the three product varieties available, such as Cocoa & Cashmere, Orange & Pomegranate, as well as Vanilla & Passion Flower. ## Trend Insights (Trend Hunter) - Score: 4.5/10 - Popularity: 59% | Activity: 67% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Key Themes Behind This Trend - **Two-in-one Hair Care:** Creating hair care products that offer multiple benefits in one convenient product can disrupt the industry. - **Value-added Personal Care:** Personal care brands can add value to their products by focusing on adding ease and convenience for busy consumers. - **Bold Packaging Design:** Using bold packaging designs can help visually communicate the features and varieties of a product. ### Where This Applies - **Personal Care:** Personal care brands can innovate by offering multi-functional products that cater to busy consumers. - **Beauty:** Beauty brands can focus on value-added products and bold packaging designs to disrupt the industry. - **Hair Care:** Hair care brands can innovate by creating products that offer convenience and multiple benefits, as well as unique packaging design to stand out in the market. ## Related on Trend Hunter - [Targeted Two-in-One Shampoos](https://www.trendhunter.com/trends/dove-mencare-2in1-shampoo-conditioner.md) - [Non-Aerosol Dry Shampoos](https://www.trendhunter.com/trends/batiste-powder-dry-shampoo.md) - [Multitasking Dry Shampoos](https://www.trendhunter.com/trends/3-in-1-dry-shampoo.md) - [Touch-Activated Dry Shampoos](https://www.trendhunter.com/trends/touch-activated-dry-shampoo.md) - [Multi-Functional Dry Shampoos](https://www.trendhunter.com/trends/peptide-dry-shampoo.md) - [Sensitive Scalp Dry Shampoos](https://www.trendhunter.com/trends/gentle-dry-shampoo.md) - [Convenience-Focused Dry Shampoos](https://www.trendhunter.com/trends/essential-dry-shampoo.md) - [Matcha-Scented Dry Shampoos](https://www.trendhunter.com/trends/batiste-light-dry-shampoo.md) - [Sweat-Activated Dry Shampoos](https://www.trendhunter.com/trends/sweat-activated-dry-shampoo.md)