# Chemical-Free Clothing Cleaners The 'Presso' Dry Cleaning Appliance Cleans in Just Five Minutes By Michael Hemsworth | Published 2020-06-11 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/dry-cleaning-appliance References: [newatlas](https://newatlas.com/good-thinking/presso-portable-dry-cleaning/) & [getpresso.co](https://www.getpresso.co/preorder) The 'Presso' dry cleaning appliance is a futuristic garment care solution that will work to effectively clean clothing in as little time as possible to have it ready for wear once again. The appliance is about the size of a small refrigerator and boasts built-in wheels that will allow it to be easily shifted around a space to where it's required. The unit will go to work once activated cleaning a garment using an alcohol-based disinfectant and [steam](https://www.trendhunter.com/trends/tineco-floor-one-s9-artist-steam) in order to kill bacteria without causing irritation to the wearer or changing the color of the fabric. The 'Presso' dry cleaning appliance is available on a [subscription basis to corporate clients](https://www.trendhunter.com/trends/plano-laundry) with fees varying according to how often it's used. Image Credit: Presso ## Trend Insights (Trend Hunter) - Score: 5.7/10 - Popularity: 83% | Activity: 79% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) ## Key Themes ### What's Driving This Trend - **Chemical-free Clothing Cleaning:** The trend towards chemical-free clothing cleaning solutions presents an opportunity for innovative, eco-conscious companies to develop disruptive technologies that provide effective cleaning without harming the environment. - **Fast and Convenient Cleaning Appliances:** The rise of fast and convenient cleaning appliances like the 'Presso' opens up opportunities for companies to leverage automation and efficiency in garment care, enabling users to clean clothes quickly and conveniently. - **Subscription-based Cleaning Services:** The growing popularity of subscription-based cleaning services, such as the 'Presso' appliance, indicates a potential disruption in the traditional dry cleaning industry, providing businesses with an opportunity to capitalize on subscription models for garment care. ### Who This Affects Most - **Eco-friendly Cleaning Solutions:** The trend towards chemical-free clothing cleaning solutions presents disruptive innovation opportunities for companies in the eco-friendly cleaning solutions industry to develop effective and sustainable alternatives to traditional dry cleaning methods. - **Home Appliance Manufacturing:** The rise of fast and convenient cleaning appliances opens up opportunities for innovation in the home appliance manufacturing industry, allowing companies to create advanced garment care technologies that offer improved cleaning performance and user convenience. - **Laundry and Dry Cleaning Services:** The emergence of subscription-based cleaning services, like the 'Presso' appliance, suggests disruptive innovation opportunities within the laundry and dry cleaning services industry, allowing businesses to explore new business models and capitalize on the demand for convenient and efficient garment care. ## Related on Trend Hunter - [Germ-Killing Clothing Cleaners](https://www.trendhunter.com/trends/clothing-care-appliance.md) - [Garment-Drying Laundry Devices](https://www.trendhunter.com/trends/zera-lab-launbot.md) - [Mini Portable Dry Cleaners](https://www.trendhunter.com/trends/sumjet.md) - [Clip-Style Clothing Care Devices](https://www.trendhunter.com/trends/steamur.md) - [Shapeshifting Garment Care Appliances](https://www.trendhunter.com/trends/garment-steamer.md) - [Fully Automated Ironing Systems](https://www.trendhunter.com/trends/fully-automated-ironing-system.md) - [High-Tech Clothing Care Solutions](https://www.trendhunter.com/trends/hightech-clothing-care.md) - [All-in-One AI-Powered Laundry Appliances](https://www.trendhunter.com/trends/roborock-zeo-one.md) - [Detergent-Free High-Speed Dishwashers](https://www.trendhunter.com/trends/highspeed-dishwasher.md)