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# Collegiate-Inspired Pastel Sweatshirts
Sporty & Rich's Drop 2 Line is Ideal for At-Home Lounging

By Katherine Pendrill | Published 2020-04-23 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/drop-2
References: [hypebae](https://hypebae.com/2020/3/sporty-rich-spring-summer-collection-campaign-emily-oberg) & [instagram](https://www.instagram.com/p/B_TZm7rjh6H/)

The sustainably made American brand '[Sporty & Rich](https://www.trendhunter.com/trends/the-carlyle-hotel)' recently announced that its cozy, pastel-hued Drop 2 Spring/Summer 2020 collection is coming on May 1st.

Drop 1 from Sporty & Rich features cozy staples in white, yellow, and navy hues. For the Drop 2 Spring/Summer 2020 collection, the brand is adding a bold teal shade to the mix as well. The result is a series of collegiate-inspired sweatshirts and oversized T-shirt with wellness-oriented sayings such as 'Health is Wealth,' 'Health Club,' and 'Wellness' in bold fonts. Each piece is casual and comfort-oriented, making the clothes perfect for at-home lounging (especially while quarantined).

In keeping with Sporty & Rich's commitment to sustainability, 1% of sales from the brand's clothing go to organizations focused on environmental sustainability.

Image Credit: *Sporty & Rich.*

## Trend Insights (Trend Hunter)

- Score: 3.2/10
- Popularity: 59% | Activity: 27% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### Why This Trend Is Growing

- **Collegiate-inspired Fashion:** Opportunities for sustainable and comfortable clothing lines with bold fonts and pastel hues inspired by college fashion.
- **At-home Loungewear:** Opportunities for casual and comfort-oriented loungewear with wellness-oriented sayings.
- **Sustainable Fashion:** Opportunities for eco-friendly fashion with the commitment to donate a percentage of sales to organizations focused on environmental sustainability.

### Industries Being Reshaped

- **Fashion and Apparel:** Businesses that focus on affordable and sustainable fashion with a trendy aesthetic.
- **Wellness and Fitness:** Businesses in the fitness industry that produce clothing and accessories to promote healthy choices.
- **Sustainability and Environment:** Businesses that focus on sustainability and eco-friendly practices with a significant commitment to environmental sustainability.

## Related on Trend Hunter

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