# Upgraded Drinkware Lines RTIC Outdoors Has Revamped Its Entire Drinkware Line By Kalin Ned | Published 2024-10-15 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/drinkware-line References: [prnewswire](https://www.prnewswire.com/news-releases/rtic-outdoors-revamps-entire-drinkware-line-with-ceramic-lining-and-enhanced-upgrades-for-taste-and-performance-302272747.html) & [rticoutdoors](http://rticoutdoors.com)  RTIC Outdoors has introduced ceramic lining to its drinkware line in order to better eliminate metallic tastes and odors. The brand has also added silicone bases to help with noise reduction. RTIC Outdoors' update spans four collections — the Essential, the Rooad Trip, the Outback, and the Journey ranges. Each capsule is designed to suit different beverage needs, from daily use to rugged outdoor adventures. Available in a variety of sizes and colors, the drinkware line is crafted from recycled stainless steel with double-wall insulation. Because of this, it can maintain cold temperatures for up to 24 hours and heat for up to six. Consumers interested in this line will appreciate the enhanced drinking experience, with improved taste and performance thanks to the ceramic lining. The inclusion of durable, [eco-friendly materials](https://www.trendhunter.com/trends/reborn-coffee) makes these products particularly attractive to those seeking both quality and value. Image Credit: RTIC Outdoors ## Trend Insights (Trend Hunter) - Score: 4.0/10 - Popularity: 41% | Activity: 50% | Freshness: 30% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### What's Driving This Trend - **Ceramic-lined Drinkware:** The introduction of ceramic lining in drinkware significantly enhances flavor purity and user satisfaction. - **Noise-reducing Drinkware:** Incorporating silicone bases into drinkware represents a novel solution to reduce noise during use, offering a quieter experience. - **Eco-friendly Insulated Drinkware:** Using recycled stainless steel with double-wall insulation combines sustainability with superior temperature retention for extended periods. ### Who This Affects Most - **Outdoor Recreation:** The rugged and versatile drinkware caters to outdoor enthusiasts seeking durable and high-performance hydration solutions. - **Sustainable Goods:** Consumers in the sustainable goods industry appreciate the eco-friendly materials and processes used in these upgraded drinkware items. - **Home and Kitchen:** Enhanced drinkware products fit seamlessly into everyday home usage, offering functionality and an improved drinking experience. ## Related on Trend Hunter - [Sleek Outdoor-Ready Drinkware Capsule](https://www.trendhunter.com/trends/drinkware.md) - [Elegant Insulated Drink Tumblers](https://www.trendhunter.com/trends/fellow-carter-cold-tumbler.md) - [Beverage Gear Product Expansions](https://www.trendhunter.com/trends/fellows-rocky-ruby-tumblers.md) - [Portable Icy Blue Cups](https://www.trendhunter.com/trends/stanley.md) - [Stylish Cafe Brand Drinkware](https://www.trendhunter.com/trends/everyday-drinkware-collection.md) - [Insulated Stainless Steel Tumblers](https://www.trendhunter.com/trends/stainless-steel-tumblers.md) - [Nature-Inspired Drink Carriers](https://www.trendhunter.com/trends/stanley-x-always-with-honor.md) - [Collaborative Insulated Drinkware](https://www.trendhunter.com/trends/insulated-drinkware.md) - [Eco-Friendly Double Wall Mugs](https://www.trendhunter.com/trends/tidouble-wall-mugs.md)