# Uplifting Breakfast Beverages Riise's Drink for Breakfast Supports a Healthy Body and Mood By Laura McQuarrie | Published 2018-11-28 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/drink-for-breakfast References: [packagingoftheworld](https://www.packagingoftheworld.com/2018/11/riise.html) & [riise-breakfast](https://riise-breakfast.com/) When it comes to choosing a liquid drink for breakfast, many consumers are first and foremost concerned about the product's nutritional benefits. Riise Breakfast Drinks creates an all-natural liquid breakfast in a bottle that is designed to share benefits for the mind and body. The fruit, oat and almond milk breakfast drinks are designed to support a healthy start to the day by boosting the body and sharing a "feel-good factor." As such, Riise's packaging is centered around uplifting imagery like blue skies, birds, balloons and kites. The uplifting, plant-based liquid breakfast is offered in flavors like [Nordic Berrii](https://www.trendhunter.com/trends/identity-verifications), Blueberrii and [Apple](https://www.trendhunter.com/trends/overnight-oat-smoothies) Pii, all of which reference the brand's unique spelling of the word "rise." Liquid meal replacements are now breaking into the health food category, positioned as highly nourishing, time-saving products that are just as easily consumed as they are carried on the go. ## Trend Insights (Trend Hunter) - Score: 5.8/10 - Popularity: 78% | Activity: 87% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What Makes This Trend Stand Out - **Liquid Breakfast:** Opportunity for developing convenient and healthy liquid meal replacements for busy individuals. - **Plant-based Beverages:** Disruptive innovation potential in creating more plant-based alternatives in the beverage industry. - **Emotional Packaging:** Opportunity to design packaging that evokes positive emotions and uplifts consumer mood. ### Sectors Adopting This - **Health Food:** Potential for introducing liquid meal replacements into the health food industry. - **Beverage:** Opportunity to expand plant-based beverage options in the market. - **Packaging:** Potential for disruptive innovation in packaging design to create emotional connections with consumers. ## Related on Trend Hunter - [Ready-to-Drink Breakfast Shakes](https://www.trendhunter.com/trends/ufit-brekkie-shake.md) - [Ready-to-Drink Breakfast Smoothies](https://www.trendhunter.com/trends/breakfast-smoothies.md) - [Functional Breakfast Juices](https://www.trendhunter.com/trends/vimto-wonderfuel.md) - [Nutritionally Complete Breakfast Shakes](https://www.trendhunter.com/trends/bol-power-shakes.md) - [Nutritious Grab-and-Go Beverages](https://www.trendhunter.com/trends/elevate.md) - [Oat-Infused Fruit Juices](https://www.trendhunter.com/trends/youce-by-vaihinge.md) - [Healthy Breakfast Rebrands](https://www.trendhunter.com/trends/flourish-1.md) - [Snackable Gut-Friendly Shakes](https://www.trendhunter.com/trends/oat-shaker.md) - [Mouth-Watering Breakfast Smoothies](https://www.trendhunter.com/trends/naked.md)