# Fizzy Drink Bombs The Maud Borup Fizzy Drink Bombs Enhance Water & Carbonated Beverages By Laura McQuarrie | Published 2020-01-24 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/drink-bombs References: [foodbusinessnews.net](https://www.foodbusinessnews.net/media/photos/4121-new-beverages-with-a-reduced-sugar-positioning) & [maudborup](http://www.maudborup.com/fizzy-drink-bombs.cfm) The Cherry & Blue Raspberry Fizzy Drink Bombs by [Maud Borup](https://www.trendhunter.com/trends/maud-borup-celebrations-collection) are fun and simple ways to transform plain water or carbonated beverages into fizzing drinks infused with [edible glitter](https://www.trendhunter.com/trends/glitter-pop-lemonade). A single Fizzy Drink Bomb can be used to make three- to eight-ounce servings and are meant to be dropped into drinks just as a [bath bomb would be added](https://www.trendhunter.com/trends/flavour-bombs) to a tub full of water. These dissolving drink bombs that mix liquid and solid elements help to transform the experience of consuming familiar beverages into a theatrical spectacle that promises to delight people of all ages. Similar drink bombs are also being introduced in different formats for serving hot chocolate and craft cocktails. Image Credit: Maud Borup ## Trend Insights (Trend Hunter) - Score: 6.5/10 - Popularity: 90% | Activity: 96% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What's Driving This Trend - **Fizzy Drink Bombs:** A trend in food and beverage industry to create fun and interactive drink experiences with dissolving drink bombs. - **Edible Glitter:** An emerging trend in food decoration to add glitter in a safe and edible form. - **Transformative Food Experience:** Providing interactive and entertaining food and drink experiences is a trend in the hospitality industry to attract customers. ### Who This Affects Most - **Food and Beverage:** The food and beverage industry has an opportunity to create new products such as fizzy drink bombs to diversify their offerings and increase customer engagement. - **Food Decoration:** The food decoration industry has an opportunity to add new ingredients to their offerings such as edible glitter to create unique visual experiences. - **Hospitality:** The hospitality industry has an opportunity to incorporate trendy and transformative food experiences to attract and retain customers. ## Related on Trend Hunter - [Cotton Candy Drink Toppers](https://www.trendhunter.com/trends/cotton-candy-magic-floating-puff-balls.md) - [Sparkly Glittering Drink Enhancers](https://www.trendhunter.com/trends/brew-glitter.md) - [Compact Vegan Drink Mixers](https://www.trendhunter.com/trends/cocktail-bomb-shop.md) - [Fizzing Broth Bombs](https://www.trendhunter.com/trends/broth-bomb.md) - [Non-Carbonated Fizzy Water](https://www.trendhunter.com/trends/loftiwater.md) - [Fizzing Flavor Bombs](https://www.trendhunter.com/trends/ez-bombs.md) - [Caffeinated Sparkling Water Drops](https://www.trendhunter.com/trends/bubly-bounce-for-sodastream.md) - [Home Beverage Carbonators](https://www.trendhunter.com/trends/omnifizz.md) - [Sparkling Candy Beverages](https://www.trendhunter.com/trends/candy-can.md)