# Cooler Side Tables This Drink Cooler Also Doubles Up as a Handy Outdoor Coffee Table By M | Published 2014-09-18 | Special Source: Trend Hunter, https://www.trendhunter.com/trends/drink-Cooler References: [fancy](http://fancy.com/things/491402208928077290/Beverage-Cooler-Side-Table) & [houzz](http://www.houzz.com/photos/4746961/Beverage-Cooler-Side-Table-traditional-side-tables-and-accent-tables-) Keep your drinks cold and add a new decor piece to your outdoor setting thanks to the Beverage Cooler Side Table. This nifty decor piece doubles up in design function as well as keeps your beer, coolers and wines ice-cold. The Beverage Cooler Side Table revamps the look of a traditional [box cooler](https://www.trendhunter.com/trends/casket-cooler) by turning it into a sleek modern [side table](https://www.trendhunter.com/trends/turno). The table has a vase-like shape with a taller than usual height. The circular table top comes with a clever small round deep-dish hole that users can fill with ice and pop a few [beverages](https://www.trendhunter.com/trends/puffin-drinkware) in. The table is heavily weighted so it'll stand up to wind, rain and snow no matter what sort of climate you live in. ## Trend Insights (Trend Hunter) - Score: 3.1/10 - Popularity: 34% | Activity: 52% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Special](https://www.trendhunter.com/special) > [Holiday](https://www.trendhunter.com/holiday) ## Key Themes ### Key Themes Behind This Trend - **Multipurpose Furniture:** The trend of creating furniture pieces that serve multiple functions, such as the Beverage Cooler Side Table that combines a side table with a cooler, is gaining popularity. - **Outdoor Entertaining:** The trend of creating outdoor spaces for entertaining guests is driving the demand for innovative products like the Beverage Cooler Side Table, which adds both functionality and style to outdoor settings. - **Modern Design:** The trend towards sleek and modern design is evident in the Beverage Cooler Side Table, which revamps the traditional box cooler into a stylish and contemporary piece of furniture. ### Where This Applies - **Furniture:** The furniture industry can capitalize on the trend for multipurpose furniture by creating innovative products like the Beverage Cooler Side Table that combine functionality and style. - **Home Entertainment:** The home entertainment industry can benefit from the trend of outdoor entertaining by offering products like the Beverage Cooler Side Table that enhance the experience of hosting guests. - **Home Decor:** The home decor industry can tap into the trend of modern design by offering sleek and contemporary pieces like the Beverage Cooler Side Table that elevate the aesthetic of outdoor spaces. ## Related on Trend Hunter - [Automatic Smart Coffee tables](https://www.trendhunter.com/trends/smart-coffee-table-black.md) - [Cutting-Edge Party Tables](https://www.trendhunter.com/trends/meeda.md) - [Rapid-Chilling Beverage Holders](https://www.trendhunter.com/trends/portable-drink-cooler.md) - [Wine Storage Side Tables](https://www.trendhunter.com/trends/roll-side-table.md) - [Cooling Beer Cubes](https://www.trendhunter.com/trends/beercubes1.md) - [Rustic Wooden Coolers](https://www.trendhunter.com/trends/canadian-flag-cooler.md) - [Dual-Function Outdoor Kitchen Appliance](https://www.trendhunter.com/trends/outdoor-kitchen-appliance.md) - [Cat Bed-Equipped Side Tables](https://www.trendhunter.com/trends/igloo-side-table.md) - [Coffin-Shaped Beverage Containers](https://www.trendhunter.com/trends/the-casket-cooler.md)