# Botanical Dried Fruit Branding This Collection of Fruits is Offered in Monochrome Packaging By Mishal Omar | Published 2016-10-27 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/dried-fruit-branding References: [packagingoftheworld](http://www.packagingoftheworld.com/2016/10/chiri-dried-fruits.html) & [brid.me](http://www.brid.me/) The dried fruit branding for this Georgian food product was designed by the artist 'Ia Darakhvelidze.' The packaging comes in the form of [resealable plastic bags](https://www.trendhunter.com/trends/del-monte-fruit-snacks), each of which feature themes inspired by the colors of the various fruits they contain. The collection of dried fruits includes plums, persimmons, apples and pears that come in a combo pack. Each individual pack features botanical artwork and fruits in pre-dried form. The partially transparent dried fruit branding is displayed in a palette of monochrome colors that all represent foods the packaging features. This collection is able to offer relatively standard [healthy food items](https://www.trendhunter.com/trends/sunmaid-farmstand-reserve) in a way that is aesthetically unique and playful. ## Trend Insights (Trend Hunter) - Score: 4.9/10 - Popularity: 78% | Activity: 60% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Why This Trend Is Growing - **Monochrome Packaging:** Exploring the use of monochrome colors in packaging design creates a visually impactful and distinct brand identity. - **Botanical Artwork:** Incorporating botanical artwork into packaging design adds an element of natural beauty and authenticity to the product. - **Unique Healthy Food Packaging:** Creating visually unique and playful packaging for healthy food items can make them more appealing and enticing to consumers. ### Industries Being Reshaped - **Food Packaging:** Innovative packaging designs can disrupt the food packaging industry by capturing consumers' attention and differentiating products from competitors. - **Healthy Food:** Introducing creative and unique packaging for healthy food products can help disrupt the industry by attracting health-conscious consumers with visually appealing designs. - **Art and Design:** Exploring the integration of botanical artwork in packaging design opens up disruptive innovation opportunities in the art and design industry, merging aesthetics with practicality. ## Related on Trend Hunter - [Eye-Catching Fruit Cups](https://www.trendhunter.com/trends/dole-sunshine-company-packaging.md) - [Convenient Cherry Tomato Boxes](https://www.trendhunter.com/trends/special-edition-cherry-tomato.md) - [Vibrant Snack Packaging Designs](https://www.trendhunter.com/trends/cooper-street-snacks.md) - [Connected Purée Cartons](https://www.trendhunter.com/trends/ravifruits-mixologi.md) - [Refreshed Food Packaging Designs](https://www.trendhunter.com/trends/north-coast-organic.md) - [Vibrant Spanish Meat Packaging](https://www.trendhunter.com/trends/onmi-design.md) - [Better-for-You Fruit Chips](https://www.trendhunter.com/trends/betterforyou-fruit-chips.md) - [Food Packaging Refreshes](https://www.trendhunter.com/trends/higgidy-1.md) - [Fruit Texture Juice Packaging](https://www.trendhunter.com/trends/vimto-packaging.md)