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# Fiesty Fight-Ready Fashion
Models are 'Dressed for Battle' in Vogue Nippon

By Marissa Liu | Published 2009-12-30 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/dressed-for-battle-in-vogue-nippon
References: [picsandmodels.blogspot](http://picsandmodels.blogspot.com/2009/12/missy-rayder-and-kendra-spears-vogue.html) & [vogue.co.jp](http://www.vogue.co.jp/magazine/archive/2010/02)

Missy Rayder and Kendra Spears are ‘Dressed for Battle’ in [Vogue](https://www.trendhunter.com/trends/vogue-singapore) Nippon. The editorial that alternates between black and white shots of Spears and colored images of Rayder was photographed by Paola Kudacki for the February 2010 issue of the Japanese magazine.

Aurora Sansone styled ‘Dressed for Battle’ using the season’s [khaki and army green colored pieces](https://www.trendhunter.com/trends/skylrk-camo) to give off a clean, classic look with just the right hints of militarism.

**Implications** - The 'Dressed for Battle' editorial does a good job of telling a story without being over the top. The fashion in the editorial is alluring, [ready-to-wear](https://www.trendhunter.com/trends/atelier-victorias-secret), and sexy. Paola Kudacki is skillful and subtle in his use of lightning, shading, and imagery to accurately give the viewer the perception that they are looking at battle-tested warriors.

## Trend Insights (Trend Hunter)

- Score: 4.5/10
- Popularity: 73% | Activity: 53% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### Key Themes Behind This Trend

- **Feisty Fashion:** Disruptive innovation opportunity: Explore designs that combine strength and femininity, appealing to women who want to feel empowered.
- **Military-inspired Style:** Disruptive innovation opportunity: Develop sustainable and ethically sourced materials for fashion items inspired by military uniforms.
- **Battle-ready Photography:** Disruptive innovation opportunity: Experiment with unique lighting techniques and visual storytelling to create powerful fashion editorials that captivate viewers.

### Where This Applies

- **Fashion:** Disruptive innovation opportunity: Collaborate with technology companies to integrate wearable tech into feisty fashion designs.
- **Photography:** Disruptive innovation opportunity: Utilize virtual reality technology to create immersive and interactive photography experiences.
- **Editorial Publishing:** Disruptive innovation opportunity: Explore augmented reality features in fashion magazines to enhance reader engagement and create interactive storytelling experiences.

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