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# Dreamlike Parisian Exhibits
‘Dreams of Far Away' by Karl Lagerfeld is Full of Fantasy

By Leslie Chen | Published 2011-11-15 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/dreams-of-far-away
References: [yatzer](http://www.yatzer.com/Dreams-Of-Far-Away-by-Karl-Lagerfeld-for-Printemps) & [karllagerfeld](http://www.karllagerfeld.com/)

The holiday season is all about feeling the magic in the air, and 'Dreams of Far Away' will let you do just that in the most high-fashion way possible.

Designed by the iconic Karl Lagerfeld for the Printemps store in Paris, the 11 window displays feature mini Lagerfelds and a dreamlike world overflowing with sparkle and bright lights. Captured by Kostas Voyatzis for Yatzer, the photos illustrate the windows as a perfectly fantastical place. The displays don't only focus on Paris and venture off to places like skyscraper-filled Hong Kong.

Those who live in Paris are definitely in for a treat with the Dreams of Far Away windows.

**Implications** - Stressful lifestyles lead consumers to look for designs that allow them to forget their responsibilities for a moment. Artists could focus on this fantastical nature when developing their newest products in order to make their brand more popular.

## Trend Insights (Trend Hunter)

- Score: 1.7/10
- Popularity: 28% | Activity: 15% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion)

## Key Themes

### What Makes This Trend Stand Out

- **Fantastical Designs:** Artists could focus on this fantastical nature when developing their newest products in order to make their brand more popular.
- **Escape From Reality:** Consumers are seeking designs that allow them to forget their responsibilities for a moment.
- **High-fashion Experiences:** Integration of high-fashion designs with immersive experiences can create magical and memorable moments for consumers.

### Sectors Adopting This

- **Fashion Retail:** Fashion brands can adopt fantastical designs and immersive experiences to enhance the shopping experience and attract customers.
- **Art and Design:** Artists and designers can tap into the trend of escapism by creating products and installations that transport people into dreamlike worlds.
- **Event Planning and Experiential Marketing:** Event planners and marketers can utilize the concept of high-fashion experiences to create unique and captivating events that leave a lasting impression on attendees.

## Related on Trend Hunter

- [Whimsical High-Fashion Holiday Campaigns](https://www.trendhunter.com/trends/roger-vivier-holiday-2025.md)
- [Surrealist Shopping Experiences](https://www.trendhunter.com/trends/dreams-is.md)
- [Luxury Seasonal Retail Interiors](https://www.trendhunter.com/trends/seasonal-boutique-in-sainttropez.md)
- [Exaggerated Holiday Displays](https://www.trendhunter.com/trends/wonder-all-the-way.md)
- [Exclusive Upscale Holiday-Edition Pop-Ups](https://www.trendhunter.com/trends/the-magical-house-of-chanel.md)
- [Parisian-Inspired Luxury Skincare Lines](https://www.trendhunter.com/trends/city-of-dreamlight.md)
- [Nostalgic Luxury Pop-Ups](https://www.trendhunter.com/trends/celines-zhangyuan-popup.md)
- [Fashion House Festive Carousels](https://www.trendhunter.com/trends/carousel-of-dreams.md)
- [Luxe Parisian-Inspired Pop-Ups](https://www.trendhunter.com/trends/longchamp-x-constantin-riant.md)
