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# Social Soccer Balls
Dreamball Packaging Turns into Soccer Balls for Third World Children

By Marissa Liu | Published 2009-12-01 | Social Good
Source: Trend Hunter, https://www.trendhunter.com/trends/dreamball-packaging
References: [dezeen](http://www.dezeen.com/2009/12/01/dreamball-by-unplug-design/#more-53961) & [unplugdesign](http://unplugdesign.com/)

Who says aid has to be all stuffy, serious and no fun? Seoul-based design studio Unplug offers an ingenius packaging solution. Dreamball packaging is a cylindrical container for aid packages. After the contents are emptied, the paper surrounding it can be removed and made into different-sized balls (instructions can be found on the container).

Although Dreamball packaging can be made into many sizes, the preferred ball is most likely a [soccer ball](https://www.trendhunter.com/trends/fifa-world-cup26). The Dreamball packaging enables children in Third World countries who receive aid packages, to take some joy in a game of soccer and escape--even if momentarily--the poverty and disaster that may surround them.

Dreamball packaging also allows parents and children to posses a sports ball, when they may not otherwise be able to, and is also another fun and functional way to make use of [packaging and to encourage recycling](https://www.trendhunter.com/trends/tetra-prisma-aseptic-300-edge) and sport.

## Trend Insights (Trend Hunter)

- Score: 2.7/10
- Popularity: 38% | Activity: 34% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Activism](https://www.trendhunter.com/activism)

## Key Themes

### Key Themes Behind This Trend

- **Fun Aid Packaging:** Designing aid packaging that can be repurposed as toys or games could provide new ways to brighten the lives of those receiving aid packages.
- **Sustainable Sport Equipment:** Creating sport equipment from sustainable materials or repurposing packaging could provide an affordable way for people in impoverished areas to play sports and enjoy active lifestyles.
- **Child-centered Aid:** Designing aid packages that prioritize the experiences and emotional well-being of children could help encourage healthy development, support resilience, and provide some joy in difficult situations.

### Where This Applies

- **Packaging Industry:** Packaging companies could explore developing sustainable and repurposable packaging solutions for a range of products beyond aid packages.
- **Sporting Goods Industry:** Sporting goods companies could explore opportunities to create affordable and sustainable equipment for people in low-income areas, potentially expanding into new markets.
- **Humanitarian Aid Industry:** Organizations that distribute aid packages could adopt child-centered design principles and explore new ways to incorporate joy and play into their offerings, potentially increasing the positive impact of aid packages.

## Related on Trend Hunter

- [Square-Shaped Soccer Balls](https://www.trendhunter.com/trends/unplayaball.md)
- [Unfolding Soccer Ball Sets](https://www.trendhunter.com/trends/soccer-ball-set.md)
- [Reusable Golf Ball Packaging](https://www.trendhunter.com/trends/golf-ball-packaging.md)
- [Repurposed Packaging Soccer Fields](https://www.trendhunter.com/trends/lays-replay-soccer-field.md)
- [Collaborative Kid-Focused Sensory Balls](https://www.trendhunter.com/trends/sensory-balls.md)
- [Celebratory Soccer Snack Kits](https://www.trendhunter.com/trends/popcorn-kitchen-popcorn-kit.md)
- [Durable Canine Soccer Balls](https://www.trendhunter.com/trends/canine-soccer-ball.md)
- [Deconstructed Eroded Soccer Balls](https://www.trendhunter.com/trends/deconstructed-soccer-ball.md)
- [Ball Game-Promoting Urban Initiatives](https://www.trendhunter.com/trends/more-ball-games.md)
