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# Celeb-Narrated Bedtime Stories
Harry Styles Lent His Voice to 'Dream with Me' on the Calm App

By Laura McQuarrie | Published 2020-07-09 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/dream-with-me
References: [capitalfm](https://www.capitalfm.com/news/harry-styles-meditation-calm-sleep/) & [calm](https://www.calm.com/)

Calm is a resource for those who are looking to [improve the quality of their sleep](https://www.trendhunter.com/trends/sleep-aid-app), [lower stress and reduce anxiety](https://www.trendhunter.com/trends/unlearn-stress) and plenty of new users will be checking out the app for the first time thanks to a new bedtime story called Dream with Me. Calm offers tons of [Sleep Stories](https://www.trendhunter.com/trends/sleepless-beauty) to guide listeners into deep relaxation and rest, and its newest bedtime story is voiced by none other than Harry Styles.

According to Styles himself, "Sleep and meditation are a huge part of my routine, whether I’m at home, in the studio, or out on the road. Rest and recovery is as important as doing the work." The 30-minute audio experience invites fans to "fall asleep and fall in love with the dreamy voice of Harry Styles."

Image Credit: PH

## Trend Insights (Trend Hunter)

- Score: 4.8/10
- Popularity: 64% | Activity: 70% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Celebs](https://www.trendhunter.com/celebs)

## Key Themes

### What's Driving This Trend

- **Celeb-narrated Bedtime Stories:** Disruptive innovation opportunity: Collaborating with celebrities to narrate bedtime stories for relaxation and sleep improvement.
- **Sleep and Meditation Apps:** Disruptive innovation opportunity: Creating apps that combine sleep stories, meditation, and relaxation techniques for better mental health.
- **Personalized Sleep Experiences:** Disruptive innovation opportunity: Developing technologies that tailor bedtime experiences to individuals, including voice selection and relaxation techniques.

### Who This Affects Most

- **Wellness and Health:** Disruptive innovation opportunity: Introducing celebrity partnerships in wellness apps for enhanced sleep and stress reduction.
- **Entertainment and Media:** Disruptive innovation opportunity: Integrating celebrity voices with digital entertainment platforms for immersive bedtime experiences.
- **Technology and Mobile Apps:** Disruptive innovation opportunity: Expanding sleep and meditation apps with personalized features and AI-powered relaxation programs.

## Related on Trend Hunter

- [Mindful Sleep-Aid App Content](https://www.trendhunter.com/trends/spotify-and-calm.md)
- [Adult Sleep Stories](https://www.trendhunter.com/trends/bedtimefablecom.md)
- [Meditative Sleep Apps](https://www.trendhunter.com/trends/calmalma.md)
- [Super Bowl Sleep Ads](https://www.trendhunter.com/trends/love-yourself-like-a-legend.md)
- [AI-Powered Bedtime Stories](https://www.trendhunter.com/trends/sleepytales.md)
- [Personalized AI Sleep Stories](https://www.trendhunter.com/trends/sleep-story-generator.md)
- [In-Room Wellness Experiences](https://www.trendhunter.com/trends/hilton-and-calm.md)
- [Science-Infused Sleep Streaming Services](https://www.trendhunter.com/trends/restflix-1.md)
- [Personalized Audio Stories](https://www.trendhunter.com/trends/bedtimestoryme.md)
