# Bollywood Streaming Services Dramatize is a Platform Like Netflix, but for Indian Content By Laura McQuarrie | Published 2015-05-21 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/dramatize References: [dramatize](http://dramatize.com/) & [crunchbase](https://www.crunchbase.com/organization/dramatize) India is a country that's currently without any kind of video streaming service like [Netflix](https://www.trendhunter.com/trends/electric-entertainment) or [Hulu](https://www.trendhunter.com/trends/headquarterz), so Dramatize was developed to take advantage of this untapped opportunity. Like many emerging Over the Top (OTT) services, this platform provides a convenient place for viewers to tap into their favorite TV shows online, without the need to go through a traditional TV provider. Although much of the content would be appealing to Indian audiences, Dramatize anticipates an international demand since there is a void for this kind of content all in one place online. As such, subtitles are crowdsourced and offered in multiple languages, helping to make viewing and enjoying [Indian media accessible to audiences](https://www.trendhunter.com/trends/creator-central) in India and around the world. ## Trend Insights (Trend Hunter) - Score: 2.4/10 - Popularity: 18% | Activity: 47% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### Why This Trend Is Growing - **Indian OTT Streaming Services:** Expanding streaming services to emerging markets like India can create vast opportunities for growth and digital disruption. - **Crowdsourced Subtitles:** Crowdsourcing subtitles can help niche content reach wider audiences and disrupt traditional language barriers. - **Global Demand for International Content:** Catering to the growing global demand for international content through streaming services can provide new revenue opportunities for media companies. ### Industries Being Reshaped - **Media and Entertainment:** Digital streaming services provide the media industry with disruptive opportunities to reach new audiences and monetize on niche content. - **Technology:** The technology industry plays a crucial role in facilitating the development and delivery of streaming services, enabling digital disruption in the media industry. - **Translation and Localization:** Opportunities exist for translation and localization providers to assist in providing subtitles, enabling niche content to reach a global audience. ## Related on Trend Hunter - [Streaming Locator Tools](https://www.trendhunter.com/trends/itsavailablein.md) - [International D2C Content Platforms](https://www.trendhunter.com/trends/flixsnip.md) - [Customized Streaming Platform Features](https://www.trendhunter.com/trends/streamberry.md) - [TV Streamer Companion Sites](https://www.trendhunter.com/trends/tudum.md) - [Movie Streaming Apps](https://www.trendhunter.com/trends/moviepad.md) - [Bollywood-Infused Streaming Series](https://www.trendhunter.com/trends/deepa-anoop.md) - [Access-Promoting Streaming Services](https://www.trendhunter.com/trends/watch-now-feature.md) - [All-in-One Telecom Streaming Services](https://www.trendhunter.com/trends/verizon-play.md) - [TV-Themed Music Streaming Features](https://www.trendhunter.com/trends/netflix-hub.md)