# Comical Queasy Campaigns These Dramamine Advertisements Promise Sick-Free Journeys By Kamal Musharbash | Published 2011-01-28 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/dramamine-advertisements References: [copyranter.blogspot](http://copyranter.blogspot.com/2011/01/best-goddamndramamine-ads-ever.html) Caracas-based agency 'JWT' released these Dramamine advertisements that are as cute as they are effective. For all those who get nauseous on either plane or boat rides, rest assured that Dramamine can take care of you. Vomiting or upset stomachs are always regarded as embarrassing, but since it's a natural function so why not poke fun? Lo and behold, these Dramamine advertisements not only bridge the gap of humiliation, but also ensure a pleasant experience. ## Trend Insights (Trend Hunter) - Score: 2.2/10 - Popularity: 25% | Activity: 33% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Key Themes Behind This Trend - **Humorous Advertising:** Using humor in advertising campaigns to address embarrassing situations and bridge the gap of humiliation. - **Nausea Relief Products:** Developing innovative products that provide effective and enjoyable solutions for individuals experiencing motion sickness. - **Cute and Effective Advertising:** Creating adorable and attention-grabbing advertisements that effectively promote a product's benefits. ### Where This Applies - **Advertising and Marketing:** Opportunity for agencies and marketers to explore creative and humorous approaches in advertising campaigns that address sensitive or embarrassing topics. - **Pharmaceutical:** Developing disruptive nausea relief products that not only effectively alleviate symptoms but also enhance the overall experience for individuals during travel. - **Graphic Design and Illustration:** Opportunity for designers and illustrators to create cute and visually appealing advertisements that can effectively communicate product benefits and attract consumers. ## Related on Trend Hunter - [Drug-Themed April Fool's Gags](https://www.trendhunter.com/trends/innocean-berlin.md) - [Humorous Energy Drink Campaigns](https://www.trendhunter.com/trends/lucky-energy.md) - [Humorous Mens Fragrance Campaigns](https://www.trendhunter.com/trends/axe-campaign.md) - [Comedic Cruise Spots](https://www.trendhunter.com/trends/its-different-out-here.md) - [Comedic Gut Health Campaigns](https://www.trendhunter.com/trends/the-gut-gap.md) - [Humorous Natural Deodorant Campaigns](https://www.trendhunter.com/trends/every-man-jack-still-smell-good.md) - [Playful Billboard Campaigns](https://www.trendhunter.com/trends/dreamies-treats.md) - [Discomfort-Addressing Travel-Friendly Products](https://www.trendhunter.com/trends/constipation-during-travel.md) - [Lazy Cereal Campaigns](https://www.trendhunter.com/trends/surreal-cereal.md)