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# Famous Father Music Videos
The New Arkells Music Video Features Drake's Dad

By Mishal Omar | Published 2016-08-01 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/drakes-dad
References: [highsnobiety](http://www.highsnobiety.com/2016/07/29/drakes-dad-music-video/) & [pitchfork](http://pitchfork.com/news/67162-watch-whitney-perform-at-pitchfork-music-festival-2016/)

This Arkells song is titled 'Drake's Dad' and features the man himself in the song's music video.

The [Canadian rock band](https://www.trendhunter.com/trends/freaks-store-2) hails from Ontario, Canada, just as the Canadian rapper Drake does. It is only fitting that Dennis Graham, Drake's father, would feature in a Canadian's music video -- although most would assume it would likely be his own son's. The song was inspired by a meeting that the band had with Drake's dad in which they said he was quite gracious. Unsurprisingly, Graham agreed to feature in the music video for a song that was inspired by him and his relation to one of the most popular rappers in the world.

This music video happened based on pure chance and is a humorous way to gain attention for the band behind it.

## Trend Insights (Trend Hunter)

- Score: 0.5/10
- Popularity: 1% | Activity: 5% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### What's Driving This Trend

- **Celebrity Tie-in Music Videos:** More musicians will feature famous celebrities in their music videos, creating mutually beneficial partnerships.
- **Humorous Music Videos:** Humorous and lighthearted music videos will become more popular, providing a break from serious themes.
- **Canadian Musicians Collaborations:** More Canadian musicians will join forces to showcase Canadian talent globally.

### Who This Affects Most

- **Music Industry:** The music industry will see opportunities for unique marketing and promotional campaigns through celebrity tie-ins and humorous music videos.
- **Celebrity and Entertainment Industry:** Celebrities and their representatives will see opportunities for cross-promotion and brand awareness through collaborations with musicians.
- **Tourism Industry:** The tourism industry will benefit from increased attention on Canadian music and culture due to continued collaborations and partnerships between Canadian musicians.

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